Shopify
Mall CommonSuitable for brand malls, cross-border e-commerce and independent stations, with a mature ecology and more extended applications and marketing tools.
Suitable for: e-commerce, independent website, brand selling goods
snapshot
The focus of SaaS website building is not to build your own server and install the program, but to choose the template, configure the page, bind the domain name, organize the content and go live in the platform. It is more suitable for projects that have relatively standard requirements, want to reduce technical maintenance costs, and are willing to accept platform rules and subscription fees.
more suitable
Not necessarily suitable
Platform Selection
SaaS platforms can be broken down first into mall-based, showcase, portfolio and design freedom tools. It will be less time consuming to determine your website goals first and then look at specific platforms.
Suitable for brand malls, cross-border e-commerce and independent stations, with a mature ecology and more extended applications and marketing tools.
Suitable for: e-commerce, independent website, brand selling goods
Suitable for small and medium-sized merchants who want to quickly build a brand mall, the background is relatively intuitive, suitable for lowering the threshold of opening technology.
Suitable for: small and medium-sized merchants and branded shopping centers
Suitable for enterprise official website, personal branding station and service display station, page building threshold is low, suitable for rapid completion of the image station.
Suitable for: official website, service station, personal station
Suitable for portfolio, brand display and service introduction websites, the template style is more unified and the visual finish is more stable.
Suitable for: Portfolio and branding presentations
List of resources
The list only addresses “what to prepare” and “when to prepare”. More detailed platform reviews, cost comparisons and tutorials can be found in the next level of the article.
Resource details
The cards are used here to directly show what each type of resource does, the focus of the selection, and the entry point to the next step, without putting a lot of placeholder review links. When you really want to compare platforms, go back to the review or tutorial page to continue reading.
flat-roofed building
E-commerce priority to look at Shopify / Shopline, display site can look at Wix / Squarespace, different platforms suitable for different scenarios.
domain name
The default domain name of the platform is only suitable for testing, it is better to bind the brand domain name and confirm the resolution and renewal management before formal promotion.
cost
SaaS costs look at packages, plugins, transaction fees, template fees, and renewal prices, with a particular focus on long-term costs for mall sites.
stencil
When choosing a template, don't just look at the home page, but look at the mobile side, the inner page structure, and whether the product or service pages are good for changing.
element
Company introduction, service description, product information, case pictures, FAQ, contact information is best organized in advance.
转化
Display station to see the form and customer service, mall station to see the payment, order, logistics and after-sales process, do not wait until after the line to make up.
SEO
Page titles, descriptions, site structure, statistical tools and search submissions still have to be planned on your own and you can't just rely on the platform to generate them automatically.
migration
One of the biggest limitations of SaaS is the cost of migration, and it's important to understand whether page, product, order and customer data can be exported before choosing a platform.
Recommended Routes
The biggest advantage of SaaS website building is fast, but only if the direction is clear. First determine the type of website, then choose the platform and package, and finally make up the content, conversion and on-line check.
Determine first whether it is a display station, a mall, a portfolio or a service station.
Look at Shopify / Shopline for e-commerce and Wix / Squarespace for display sites.
Verify functional permissions, long-term costs and domain binding methods.
Let's look at the mobile end first, the inner page structure and the room for subsequent modifications.
Complementary companies, services, products, pictures, forms, customer service and payments.
Check that SEO, stats, mobile, speed and form payments are working.
the next step
Don't continue to compare platforms indefinitely. Determine the type of website first, then choose the platform, and finally complete the live check.
Other programmatic resources
Domain names, hosting, programs, themes, plugins and long-term maintenance.
Branding materials, cue words, first drafts of pages and subsequent optimization.
Requirements documents, prototypes, feature lists, interfaces and deployment environments.
Multi-platform portfolio, data synchronization and phase upgrades.