Iphepha lasekhaya/Isikhokelo/Ukuphuculwa kweeNjini zokuPhendla/Iinkcukacha

I-plugin ye-SEO ayisiyonto yomlingo eza “kukufaka kwiphepha lokuqala ngobusuku obunye”. Ifana ngakumbi ne-WordPress…I-Dashboard ye-SEO yobuchwepheshe: Ukudibanisa izinto ezifana nezihloko/iinkcazelo, imigaqo-nkqubo yokufaka i-index, ii-canonical tags, ii-sitemaps, idatha ecwangcisiweyo, iinkcukacha zokwabelana kumakhasi onxibelelwano, ii-breadcrumbs kunye nee-redirects kwiseti enye yemithetho enokulawulwa, iqinisekiswe kwaye igcinwe.

Ekupheleni kwale nqaku, kufuneka ukwazi ukwenza oku:

  • Ndingakwazi ukwahlula phakathi kwee-plugins ze-SEOZeziphi iimbopheleleko zakho?、Akabambanga xandla kuyo nayiphi na into
  • Ungakhetha i-plugin efanelekileyo yewebhusayithi yakho ngokusekelwe kuhlobo lwayo (Yoast / Rank Math / AIOSEO / SEOPress / The SEO Framework / Slim SEO)
  • Ingaphunyezwa ngokulandelelana komngcipheko ophantsi kakhulu (kuqalwa ngeziseko, kuze kulandelwe isakhiwo, kwaye kugqitywe ngemicimbi ephucukileyo)
  • kunokukunceda uphephe iintlekele eziqhelekileyo kakhulu:Ii-meta tags eziphindaphindiweyo, iithegi ze-'noindex' ezingachanekanga, iingxaki ze-canonical, iisitemaps eziphindaphindiweyo okanye ezingekhoyo, ukungqubana kwe-schema, kunye nokwanda kweempazamo ze-404 emva kokuyila ngokutsha isayithi.
  • Kungangqinisisa ukuba “iyasebenza ngokwenene” kwaye kungaphanda “ukuba kutheni ingafakwa kwindawo yayo okanye ingabonakali kakuhle”

1. Izithintelo: Okunokwenziwa nokungenakwenziwa zii-plugins ze-SEO

Ii-plugins ze-SEO ngokuyintloko zijongana neendawo ezintandathu eziphambili (umgangatho wesiseko we-SEO yobuchwepheshe).

  1. Isihloko/Inkcazelo nolawulo olusisiseko lweMeta
    Qinisekisa ukuba iphepha ngalinye linentshoko nenkcazelo ezihambelanayo nezilawulekayo, kunye nenkxaso yezicwangciso zombini kunye nokutshatyalaliswa okukhethekileyo kwephepha (nto leyo ibaluleke kakhulu xa umxholo uninzi).
  2. Imigaqo-nkqubo yokufakwa kwe-index (i-index/noindex, i-follow/nofollow, imigaqo-nkqubo yamaphepha ogcino, njl.njl.)
    Sebenzisa i-robots meta tag okanye ezinye iindlela ezifanayo ukulawula ukuba iphepha lifakwe na kwi-index. Google Inkcazelo nemithetho ye-robots meta tagKukho imiyalelo ecacileyo, umzekelo. <meta name="robots" content="noindex"> Isetyenziselwa ukuthintela iphepha ekubonakaleni kwiziphumo zokukhangela.
  3. canonical (i-URL elungelelanisiweyo)
    Ukusombulula ingxaki yokuqulunqa okuphindaphindiweyo okubangelwa zi-URL ezininzi ezikhomba kumxholo ofanayo. I-Google yenza i-canonicalisation (ukukhetha i-URL ye-canonical) kwaye icacisa le nkqubo.Ungayikhetha njani i-canonical kunye nokuba oku kubalulekile na.
    Ii-plugins ezifana neYoast zivelisa ngokuzenzekelayo kwaye zilawule ii-canonical tags (uxwebhu lwabaphuhlisi lukhankanya ngokukodwa iYoast Indlela yokuvelisa ixabiso le-canonical）。
  4. Imephu yesayithi ye-XML
    Nika isakhiwo sesayithi esinokukhwanywa.UGoogle utsho ngokucacileyoUkungenisa imephu yewebhusayithi sisiphakamiso nje kuphela; ayiqinisekisi ukuba amaphepha aza kukhangwa okanye afakwe kuluhlu.
    Amaxwebhu oncedo kaYoastIkwacacisa ngokukodwa ngokusebenza kwayo kwe-XML sitemap.
  5. Idatha ecwangcisiweyo (Schema/JSON-LD)
    Sebenzisa i-schema.org ukunceda ii-injini zokukhangela ziqonde ngcono iintlobo zamaphepha akho kunye nezinto ezikuyo. UGoogle unayoIzikhokelo Jikelele zeDatha eLungelelanisiweyo(Ukufaneleka kokubonisa iziphumo zemidiya etyebileyo kunye neemfuno zokuthotyelwa).
    Yoast Umxholo ukwacacisa ukuba ivelisa igraphu yedatha ecwangcisiweyo yephepha, edibanisa amanqaku, ababhali, imibutho njalo njalo.
  6. Ulwazi lokwabelana kwimidiya yoluntu (Open Graph, Twitter Cards, njl.njl.) kunye nesakhiwo sokukhangela indlela (iibreadcrumbs) (ezinye iiplagins)
    Uninzi lwee-plugins ze-SEO zilawula ii-social meta tags kunye nee-breadcrumbs ngokudibeneyo. Umzekelo I-SEOPress Inkcazelo yale plugin iquka ukwabelana kumakhasi onxibelelwano, i-breadcrumbs, i-schema, iimephu zasayithi, iire-directs kunye nokunye.

Ii-plugins ze-SEO zidla ngokungazilungisi ngqo ezi ntlobo zine zeengxaki.

  1. Umgangatho Womxholo Nokukhethwa KwezihlokoIi-plugins azinakukukhethela izihloko ezinokufunwa kakhulu xa kukhangelwa, kwaye azinakukubhalela umxholo ongcono.
  2. Ingunya kunye namakhonkco angasemvaIisignali ezingaphandle kwendawo azinakucwangciswa kusetyenziswa iplagin.
  3. Ukusebenza noZinzo lweWebhusayithi: Iwebhusayithi ecothayo, iseva engazinzanga, izikripthi zomntu wesithathu ezibangela ukulibaziseka – buyela kulungelelwaniso lokusebenza/ulawulo lwe-hosting stack.
  4. Imeko yokhuphiswanoIwonga legama elingundoqo elithile liphenjelelwa kakhulu yomxholo nokhuphiswano; iiplagins ziqinisekisa nje ukuba awuhluleki “kwinqanaba elisezantsi lobuchwepheshe”.

Okokuqala, qinisekisa ukuba umxholo wakho unokufunyanwa nokuqondwa ngokuchanekileyo (i-SEO yobuchwepheshe); kuphela emva koko kufuneka ucinge ukuba ufanele na ukubekwa phezulu (umxholo nesicwangciso).

2. Ukukhetha imveliso kwimizuzwana engama-30: kuqala khetha “uhlobo lwe-plug-in”, uze ukhethe “imveliso ethile”

Kukho iiplagins ezininzi ze-WordPress SEO ezikhoyo, kodwa zinokwahlulwa zibe ziindidi ezimbini ngokusekelwe “kohlobo” lwazo, ukuze abafundi bangatyhafiswa yimibala yezinto ezikhoyo.

1. Yonke-kunye (iplagin enye egubungela uninzi lwe-SEO yephepha)

Iimpawu: Ukusebenza okubanzi ngakumbi, iimodyuli ezininzi, kwaye ilungele ulondolozo lwexesha elide.
Ummeli:Yoast / Rank Math / AIOSEO / SEOPress

  • Iplagini kaYoastIphepha ligxininisa ingxelo yexesha lokwenyani, iisikimu, izikhokelo zocwangciso kunye nokunye okuninzi.
  • Iplagini yeRank MathLe plugin iyakwazi ngokucacileyo ukungenisa iisetingi ezivela kwi-Yoast, i-AIOSEO nezinye (ilungele ukufuduka).
  • AIOSEO plug-inLe phepha ligxininisa imodyuli ye-SEO yasekuhlaleni (uluhlu lweearhente ezininzi, iiyure zokusebenza, iimephu, iinkcukacha zoqhagamshelwano, njl.njl.).
  • Iplagini ye-SEOPressIphepha ligxininisa izakhono ezidibeneyo ezifana nokwabelana kwezentlalo, iisaytimaphu ze-HTML/XML, iibreadcrumbs, iSchema, kunye nee-301 redirects.

Ifanele: iwebhusayithi ezininzi ezinomxholo, iwebhusayithi zeenkampani kunye neendawo ze-e-commerce.

2. Ilula kwaye iyazenzekela (kufuneka ulungiselelo oluncinci kakhulu; ilungele ukusetyenziswa ngqo xa uyikhupha ebhokisini)

Iimpawu: Izenzekelayo ngakumbi kwaye ilula; ngokwesiqhelo ijongana nayo yonke into ekufanele ukuba yenzeke ngokuzenzekelayo, kodwa inika ulawulo oluncinci.
Ummeli:I-SEO Framework / I-Slim SEO

  • I-SEO Framework Zombini i-documentation esemthethweni kunye nephepha le-plugin zigxininisa ukuba yenza ngobuchule ii-key SEO meta tags isekelwe kwimeko ye-WordPress.
  • I-plugin ye-SEO ebhityileyoLe phepha ligxininisa ukwenziwa okuzenzekelayo kweesitemaps (kuquka iisitemaps zemifanekiso nezeendaba), iimetadata zemidiya yoluntu, iibreadcrumbs nokunye okuninzi.

Ifanele: iiwebhusayithi ezinesakhiwo esilula, apho kufunwa inkathazo encinci kwaye ekuphela kwento efunekayo kukuba “iziseko zobuchwepheshe zomelele”.

3. Imiqathango yokukhetha: Gxila “ekwenzeni izigqibo” kunokuba “udwelise iimpawu”

3.1 Luhlobo luni lwewebhusayithi olwenu?

  • Umxholo ococekileyo (iiblogi/imidiya/isiseko solwazi)
  • Iwebhusayithi yenkampani (isishwankathelo seenkonzo / izifundo zamatyala / iifomu zoqhagamshelwano)
  • Urhwebo lwe-intanethi (WooCommerce)
  • Amashishini asekuhlaleni (iivenkile/iindawo zeenkonzo/iinombolo zocingo/iimephu)
  • Iilwimi ezininzi/imimandla emininzi (isakhiwo se-URL, umngcipheko ophezulu womxholo ophindaphindiweyo)

3.2 Ungakhetha na “ukusebenzisa iiplagini ezimbalwa” ngokufaka ukujikiselwa kwelinye iphepha kunye nokubeka iliso kwi-404 kwi-plugin ye-SEO?

Ukuba unomdla kwingcinga yoku “kwenza yonke into nge-plugin enye”, i-Rank Math okanye i-SEOPress zihlala zilungele ngakumbi le ndlela.
Ukuba ukhetha indlela yokuthi “usebenzise i-plugin ye-SEO kuphela kwi-SEO, kunye nee-plugins ezizinikeleyo kuyo yonke enye into”, i-Yoast idityaniswe ne-plugin ekhethekileyo yokuthumela kwakhona ikwayindlela eqhelekileyo.

3.3 Ingaba ufuna i-SEO yasekuhlaleni (iinkcukacha zesebe/iiyure zokusebenza/iimephu/uluhlu lwamasebe amaninzi)?

AIOSEO Iphepha le-plugin lichaza ngokucacileyo ukuba i-module ye-Local SEO iyakwazi ukuxhasa i-schema yeshishini lasekuhlaleni, amasebe amaninzi, iiyure zokusebenza, ukudityaniswa ne-Google Maps, iinkcukacha zoqhagamshelwano kunye nokunye okuninzi.

3.4 Ingaba uyingxaki ye-e-commerce ye-WooCommerce efuna ukuphucula idatha yakho eyakhiweyo yemveliso kunye namandla okwenza i-optimisation ngobuninzi?

AIOSEO's I-SEO ye-WooCommerce Iphepha leempawu ligxininisa ukuveliswa kwe-schema yemveliso okuzenzekelayo, ulungiso olubanzi kunye nokunye okuninzi.

3.5 Ngaba ukhetha inkqubo “ezenzekelayo ngakumbi, enezicwangciso ezimbalwa kunye nongenelelo oluncinci”?”

  • I-SEO Framework Gxininisa ekudalweni kwemetadata ephambili.
  • I-SEO ebhityileyo Gxininisa kwii-sitemaps ezizenzekelayo, kwii-social meta tags nakwii-breadcrumbs, kwaye unikezele ngee-sitemaps zemifanekiso/zeendaba.
    Ukuba abafundi bafumana iindlela ezintsonkothileyo zokucwangcisa zibacaphukisa, olu hlobo lusebenziseka lula ngakumbi.

3.6 Ngaba ujonge ukutshintsha imixholo rhoqo, ukuyila ngokutsha isayithi okanye ukuyifudusa kwixesha elizayo?

Ezona nkxalabo zinkulu xa uyila ngokutsha iwebhusayithi zezi: ukulahleka kwezihloko neenkcazelo, ii-redirects ezingasebenziyo, kunye neengxaki zokukhwela (crawl) ezibangelwa lutshintsho kwi-sitemap.
Iplagini yeRank MathLe plugin iyakwazi ngokucacileyo ukungenisa iisetingi ezivela kwi-Yoast, AIOSEO nezinye (nto leyo ekhokelela kwiindleko eziphantsi zokufuduka).

4. Iiplagins ze-SEO ezicetyiswayo

4.1 Yoast SEOIndlela elinganisiweyo, inkqubo yendalo ekhulileyo, umlingo wocwangciso oqinileyo

Yintoni le?
I-Yoast yiplagin ye-SEO eyaziwayo nesebenza yonke into. Iphepha leplagin ligxininisa ingxelo yexesha lokwenyani, i-schema, nesikhokelo esicacileyo, kwaye inewizard yokucwangcisa enceda ekudaleni idatha eyakhiweyo nechanekileyo.

Ifanele bani?

  • Ukhetha ukulandela eyona ndlela isebenzayo.
  • Iqela lomxholo (abahleli nababhali) lingathanda ukuba ujongano lube lula ukuqondwa kwaye imithetho ihambelane.
  • Ungathanda ukuba izinto ezisisiseko ezifana neesitemaps, iicanons, kunye neeschemas ziphathwe ngokuzenzekelayo ziiplagins ezimiselweyo.

Amandla

Iingongoma eziza kuqatshelwa

  • Amandla eYoast akwisilinganiselo nokucaca, kodwa ukuba ufuna ukudibanisa ngokupheleleyo ukubeka iliso kwi-404 kunye nee-redirects kwi-plugin enye, ngokubanzi inika ulwahlulo olucacileyo lwemisebenzi kuneRank Math okanye i-SEOPress.

4.2 Inani lezibaloImodula kakhulu kwaye idityaniswe, nto leyo eyenza kube lula ukuyifudusa kwaye iyahambelana nendlela yokusebenzisa “iiplagini ezimbalwa kakhulu”.

Yintoni le?
I-Rank Math ngumzekelo ogqwesileyo we-plugin “ye-all-in-one + modular”. Njengoko kuchaziwe kwiphepha layo le-plugin ye-WordPress, ikuvumela ukuba ufake izicwangciso ze-SEO ezivela kwi-Yoast, AIOSEO nezinye.

Ifanele bani?

  • Ufuna ukunciphisa inani leeplagins ngokudibanisa i-SEO, ukubeka iliso kwi-404 kunye nee-redirects kwinkqubo enye.
  • Uxhalabile ukuba ukutshintsha iiplagins kunokubangela ukuba uphulukane nezicwangciso zakho, ngoko ufuna indlela ecacileyo yokuzingenisa.
  • Uyakwamkela na ingqikelelo “yokutshintsha ngemodyuli” kwaye uvumele iimpawu xa zifuneka (nto leyo ekwayinguncedo lwayo)?

Amandla

  • 404 Monitor: Isiseko solwazi esisemthethweni seRank Math sithi iyafunekaVumela imodyuli ye-404 MonitorLungisa/hlalutya impazamo engu-404.
  • Izikhombisi: Isikhokelo esisemthethweni seRank Math Knowledge BaseVumela imodyuli yoDluliselokwaye umise ii-redirects ze-HTTP.
  • Ukungenisa nokufuduka: Njengoko kuchaziwe kwiphepha le-plugin, izicwangciso zinokungeniswa kwiiplagins ezahlukeneyo ze-SEO ngokucofa kanye.

Iingongoma eziza kuqatshelwa

  • Okukhona unemodyuli ezininzi, kokukhona kufuneka uphephe ukuba “yonke into isebenza”: IsindululoVumela xa kufuneka。
  • Iilogi zokuthunyelwa kwenye indawo neze-404 ngemizekelo yedatha “ekhulayo”: kufuneka useke umgaqo-nkqubo wokugcinwa kunye nenkqubo yokucima rhoqo.

4.3 AIOSEO (Yonke into kwi-SEO): Ugxininiso olukhulu kuludibaniso lwe-“business modules” (offline/e-commerce)

Yintoni le?
I-AIOSEO yinto eqhelekileyo esebenza yonke into, kodwa igxininisa kakhulu “iimodyuli zoshishino”. Umzekelo, iphepha lee-plugins ligqamisa amandla emodyuli ye-Local SEO (isakhelo soshishino lwasekuhlaleni, amasebe amaninzi, iiyure zokusebenza, iimephu, iinkcukacha zoqhagamshelwano, njl.njl.).
Ukongeza, ikwanayo nomnye ozinikeleyo. Iimpawu ze-SEO ze-WooCommerceiphepha, kugxininiswa iskema yemveliso, ulungiso olubanzi kunye neefomathi zokwabelana kwezentlalo, njl.

Ifanele bani?

  • Ingaba ulishishini lasekuhlaleni (elinesitolo esiphathekayo okanye indawo enika kuyo iinkonzo), okanye udinga isikhokelo esicacileyo malunga nendlela yokumisa i-Local SEO yakho?
  • Ingaba ulishishini le-e-commerce elisebenzisa i-WooCommerce, elifuna ukwenza lula i-schema yakho yezigaba zeemveliso kunye nokuphucula ikhathalogu yakho?
  • Ufuna “iifitsha ezicwangciswe ngokwemeko zeshishini”, kunokuba kubekho umxube wamagama obuchwepheshe neemodyuli.

Amandla

  • I-SEO yasekuhlaleni: inkxaso yamasebe amaninzi, iiyure zokusebenza, ukudityaniswa neGoogle Maps, njl. Iphepha le-plugin libonelela ngolwazi oluneenkcukacha.
  • I-SEO ye-WooCommerce: Ukugxininisa kwii-schema zemveliso ezenzekelayo, ulungiso olubanzi, njl.

Iingongoma eziza kuqatshelwa

  • Iimodyuli zeshishini ngokubanzi zithetha ukuba kufuneka uqaphele ngakumbi ukuqinisekisa ukuthembeka “kolwazi lombutho wakho, iinkcukacha zesebe kunye nedatha yemveliso”. Le plugin ayikwenzi oku endaweni yakho; endaweni yoko, ikunika isakhiwo nezixhobo, ngelixa wena useluxanduva lokugcina umxholo ngokuthembekileyo.

4.4 I-SEOPress: Indlela yezixhobo ezidibeneyo, egxininisa “ukunciphisa iingxabano neendleko zolondolozo”

Yintoni le?
Inkcazelo ekwiphepha le-plugin ye-SEOPress icacile kakhulu: ukwabelana kumakhasi onxibelelwano, iimephu zesayithi ze-HTML/XML, iibreadcrumbs, i-Schema markup, ii-301 redirects nokunye—“yonke into ikwiplagin enye”.
Iphepha le-plugin likwugxininisa ukuba akukho zongezo zongezelelweyo ezifunekayo ukulawula ii-redirects, ii-schemas okanye ii-XML sitemaps, ngaloo ndlela kuncitshiswa umngcipheko wokungqubana kwaye kuthotywe iindleko zolondolozo.

Ifanele bani?

  • Ufuna i-plugin egubungela izakhono eziqhelekileyo ze-SEO kwiphepha, ngelixa inciphisa imfuneko yee-plugin ezongezelelweyo.
  • Ngaba uyayikhathaza iingxabano nomsebenzi wokugcina obangelwa “zii-plugins ezibekwe phezu kwezinye ii-plugins”?
  • Ngaba ukhetha iswitshi yokwenza isebenze/ingasebenzi esebenza njengombhobho wezixhobo, enokuqaliswa nanini na kufuneka?

Amandla

  • Ukudityaniswa: Ii-Sitemaps, i-Schema, ii-breadcrumbs kunye nee-redirects zonke ziyinxalenye yenkqubo enye.
  • Ukunciphisa ungquzulwano: Inkcazelo esemthethweni yaseTshayina ichaza ngokucacileyo “ukunciphisa umngcipheko wongquzulwano neendleko zolondolozo”.

Iingongoma eziza kuqatshelwa

  • Ukudityaniswa akuthethi ukuthi “wenze konke okusemandleni”: IziphakamisoVumela xa kufuneka。

4.5 I-SEO Framework: Indlela ye-“technical baseline” ezenzekelayo ngakumbi neyilawulwayo

Yintoni le?
Iqela le-SEO Framework ligxininisa ukuba “lenza ngobuchule ii-meta tags eziphambili ze-SEO”, ezenziwa ngokuzenzekelayo ngokuhlalutya imeko ye-WordPress.

Ifanele bani?

  • Ufuna “ukwenza i-SEO esisiseko isebenze ngokuzenzekelayo” kwaye ukhetha ukugcina ulungiselelo luluncinci kangangoko.
  • Isakhiwo sesayithi silula kwaye asifuni iimodyuli zeshishini ezininzi.
  • Uxhalabele ngakumbi “ukuxakeka okuncinci, iingxabano ezimbalwa nokusebenza okuzinzileyo”.”

Iingongoma eziza kuqatshelwa

  • Ingxaki ekulula le ndlela kukuba iimeko ezithile zeshishini ezintsonkothileyo (ezifana nemisebenzi yamasebe amaninzi asekuhlaleni, idatha eninzi ye-e-commerce, iindibaniselwano ze-schema ezintsonkothileyo, kunye nezicwangciso eziphucukileyo zokujolisa kwakhona) zisenokufuna izixhobo ezongezelelweyo okanye ulungiselelo oluphucukileyo ngakumbi.

4.6 I-SEO ebhityileyoI-automation elula, ngelixa isagubungela izinto eziphambili ezifana neesitemaps, imidiya yoluntu kunye neebreadcrumbs.

Yintoni le?
Iphepha le-plugin ye-Slim SEO lithi: ivelisa ngokuzenzekelayo ii-XML sitemaps (kuquka ii-sitemaps zemifanekiso kunye neze-Google News), ii-meta tags zemidiya yoluntu (Open Graph, Twitter, LinkedIn), kwaye ibonelela ngomsebenzi wokukhupha i-breadcrumb.

Ifanele bani?

  • Ufuna isisombululo “esizisebenzelayo nesilula”, ngelixa uqinisekisa ukuba iisitemaps, ukudityaniswa kwemidiya yoluntu kunye neebreadcrumbs zonke zibandakanyiwe.
  • Awufuni kudinwa zii-sethingi ezintsonkothileyo; ufuna nje ukulungisa iziseko ngokukhawuleza.

Iingongoma eziza kuqatshelwa

  • Ii-plugins ezilula zihlala zibonelela ngeendlela ezimbalwa zokukhetha nezicwangciso. Nangona oku kuluncedo kwabaqalayo (kuba kunciphisa amathuba okwenza iimpazamo), kubasebenzisi abaziingcali kusenokuthetha ukuba zibonelela ngeendlela ezimbalwa zokulungisa ngokucokisekileyo.

5. Isicwangciso sokuphumeza: Beka phambili imisebenzi enomngcipheko ophantsi ukuphepha ukuphazamiseka xa kuphunyezwa.“

Siyahlulahlule ukuphunyezwa kweplagin ye-SEO iphela kumanqanaba amathathu.

ISigaba 1: Gxila kuphela ekwakheni isiseko sobuchwepheshe (esizinzileyo kakhulu, esivelisa kakhulu kwaye esingathathi lula iingozi)

Injongo: Ukuqinisekisa isizaIngakhwanywa, ingaqondwa, kwaye ayizukuba yinto engenamsebenzi ngenxa yempazamo zocwangciso.。

Iqela 1: Izihloko neenkcazelo (sebenzisa iitemplethi kuqala; tshintsha ngesandla kumaphepha abalulekileyo)

  • Okokuqala, lungisa iitemplates zesihloko nenkcazelo zesayithi iphela.
  • Khetha amanye amaphepha ali-10 ukuya kuma-30 abaluleke kakhulu (iphepha lasekhaya, amaphepha ezizini eziphambili, amaphepha eenkonzo eziphambili, amaphepha eemveliso eziphambili) uze uwalungiselele ngesandla.
  • Eyona nto ibalulekileyo asikokuhombisa ikhowudi, kodwa kukuqinisekisa ukuba ayiphindaphindi, iveza ngokucacileyo umxholo, ifundeka kwaye kulula ukuyigcina.

Iqela 2: Iindlela zokufaka kwisalathisi (musani ukusebenzisa nje i-`noindex`)

  • Okokuqala, qinisekisa ukuba “umxholo ongundoqo” onjengamanqaku, amaphepha neemveliso uye wabhalwa kwisalathisi.
  • Kufuneka kugqitywe kwiSigaba sesi-2 ukuba amaphepha ogcino (iindidi/iileyibhile/ababhali) mabaqukwe na.
  • Naluphi na usetyenziso lwe-“noindex” tag kufuneka lube nesizathu esicacileyo kwaye lukwazi ukubuyiswa umva.
    yikaGoogle I-meta tag yeerobhothiQaphela: I-meta tag yeerobhothi ilawula ukuba iphepha liyafakwa kwisalathisi na kwaye liboniswe.

Iqela 3: canonical (sebenzisa isethingi ezenzekelayo; qinisekisa kuqala ukuba akukho zingquzulwano)

  • Qala ngokusebenzisa i-canonical yomxholo (edla ngokuveliswa ngokuzenzekelayo).
  • Eyona nto uyoyikayo yile: ukupapashwa kwezihlandlo ezininzi ze-`canonical` kwiphepha elinye, okanye i-`canonical` ikhomba kuhlobo olungelulo.
    yikaGoogle Uxwebhu lwe-CanonizationIchaza indlela iGoogle ekhetha ngayo i-URL canonical.
    UYoast naye uyafumaneka Ingcaciso yeNkqubo yokuVelisa i-canonical(Asiyomilingo—iyanceda kakhulu.)

Iqela 4: Imephu yesayithi ye-XML (Yenza → Fikelela → Ngenisa → Ukuqapha okuqhubekayo)

Iqela 5: Idatha ecwangcisiweyo (qala ngocwangciso oluqhelekileyo; ungayikhathazi kakhulu kwasekuqaleni)

Imigaqo yeSigaba soku-1:Yenza izinto ezimbalwa ezinokubangela iingozi, kwaye ugxile ngakumbi ekwakheni isiseko esomeleleyo nesinokuqinisekiswa.
Nje ukuba udlule kule nyathelo, ubuncinci awuzukugqibela usenzakeleyo njengokuthi “useta yonke i-site ukuba ingabonakali kwi-injini zokukhangela”.

Iqonga lesi-2: Isakhiwo neQhinga loMxholo oPhindaphindiweyo (simisela ukuba “isakhiwo sakho sokuhlelwa” sisempilweni na)

Kukho umba omnye kuphela obaluleke kakhulu kweli nqanaba:
Xa iinjini zokukhangela zihamba kwi-website yakho, ingaba ikhona inani elikhulu lamaphepha anomxholo ophindaphindiweyo okanye omncinci kakhulu, adla uhlahlo lwakho lokukhangela kwaye ethoba igunya le-website yakho?

Ungazahlula zibe zizigaba ezithathu zezigqibo:

2.1 Ingaba amaphepha edidi, ethegi nombhali kufuneka afakwe kwisalathisi?

Iimeko eziqhelekileyo:

  • Iisayithi zomxholo: Amaphepha edidi adla ngokuba luncedo (njengamaphepha eempawu ezikhethekileyo), ngelixa amaphepha ethegi kunganyanzelekanga ukuba abe njalo.
  • Iiwebhusayithi zeenkampani: Amaphepha amaninzi e'tags/author“ anomxholo omncinci owenziwe ngokuzenzekelayo kwaye mhlawumbi akufanelanga afakwe kwisalathisi.
  • I-E-commerce: Amaphepha edidi leemveliso adla ngokuba ziindawo eziphambili zokungena kwaye ngokubanzi kufuneka afakwe kwisalathisi; amaphepha esihluzo, nangona kunjalo, afuna ingqwalasela engakumbi.

Indlela yokumisela:

  • Ingaba eli phepha logcino liya kuzisa abakhenkethi abasoloko befika ngokukhangela ixesha elide?
  • Ingaba inomxholo wokuqala owaneleyo (hayi nje uluhlu nje kuphela)?
  • Ingaba oku kuza kubangela inani elikhulu lamaphepha afanayo kakhulu kodwa anee-URLs ezahlukileyo?

2.2 Ukulawula ii-URL eziphindaphindiweyo zeeparamitha, ipagination kunye nokuhlela

Iimeko eziqhelekileyo:

  • Iphepha elinye loluhlu lenza ii-URLs ezininzi ngenxa yokuhlela nokucoca.
  • Iphepha lokuphawula amaphepha lidityaniswe ngempazamo kwiphepha lokuqala, okanye ngokuchaseneyo.
  • Faka i-URLs ezininzi zeeparameter kwisimeyphu yesiza.

Imigaqo:

2.3 Musa ukudideka ngeendima ze-robots.txt kunye ne-robots meta tag.

  • robots.txt yiseti yemigaqo ekwinqanaba lokukrwela (elawula iindlela ezihanjwa zizikrweli), yekaGoogle. ifayile ye-robots.txtKubalulekile ukuqaphela ukuba ifayile ye-robots.txt ifumaneka kwifolda engundoqo yesayithi kwaye isetyenziselwa ukulawula ukukhwela.
  • iimeta zeerobhothi La ngawalawuli okufakwa kwisalathisi nokuboniswa “kwinqanaba lephepha” (ezifana ne-noindex).

Isikhumbuzo:
Musa ukusebenzisa i-robots.txt ukusebenzisa i-“noindex”.”(Ngenxa yokuba uthintele ii-crawlers ekufikeleleni kwiphepha, iinjini zokukhangela zisenokungakwazi ukubona ithegi yakho ethi `noindex`). Isitshixo seSigaba sesi-2 kukwahlula phakathi kweendlela zokukhwela umkhondo nokufaka kwizalathisi.

Iqonga lesi-3: Iimodyuli eziphucukileyo (ziya kunikezelwa kuphela xa kukho imfuno; kungenjalo, kuya kuba ngumngxuma ngakumbi nangakumbi)

Yandisa njengoko kufuneka:

3.1 Ii-redirects (301/302) kunye noFuduko loYilo olutsha lweSayithi (kufuneka kube ngokwendlela ecwangcisiweyo)

Ukuba iwebhusayithi iyakhiwa ngokutsha kwaye ii-URL zitshintsha, eyona nkxalabo inkulu yile:

  • Zonke ii-URL ezindala ngoku zibuyisa impazamo engu-404.
  • Ii-redirect zihlala zibuyela kwiphepha lasekhaya.
  • Ii-Soft 404s (apho iphepha libonakala ngathi alikho kodwa libuyisa ikhowudi yemo engu-200) ziyadida ii-injini zokukhangela.

yikaGoogle“Uxwebhu lweNtshukumo neeNtlawulo zeSayithiEli candelo ligxile ngokukodwa kwindlela utshintsho lwee-URL kunye nokufuduswa okunokunciphisa impembelelo yazo engentle kwindlela yokusebenza kokukhangela.
UGoogle ukwachazile Inkcazelo ye-soft 404(I-Search Console iza kunika ingxelo nge-soft 404).

  • Ukuba usebenzisa i-Rank Math: zombini i-404 Monitor kunye ne-Redirections modules zisebenzisa indlela yayo (njengoko kuchaziwe kwisiseko solwazi esisemthethweni)Indlela yokwenza kusebenze nokusebenzisa）。
  • Ukuba usebenzisa i-SEOPress:Iphepha leePluginsInkxaso ecacileyo yee-redirects ze-301.

Imiqathango esisiseko yokuphinda uqondise:

  • I-URL endala → I-URL entsha efanelekileyo (ungazijikisi zonke izinto kwiphepha lasekhaya)
  • Sebenzisa i-301 redirect kutshintsho olusisigxina (cinga kuphela nge-302 redirect kumaphulo exesha elifutshane)
  • Gcina itheyibhile yokwenza imephu yokudlulisela (nokuba yishedyuli nje).
  • Nje ukuba uyilo olutsha luqalise ukusebenza, jonga iingxelo ze-404/soft 404 (Search Console + iilogi ze-plugin).

3.2 Izongezo zeDatha eCwangcisiweyo (Amashishini asekuhlaleni, Iimveliso, FAQ, Indlela yokwenza, njl.njl.)

  • Okokuqala, masigxininise ekuthobeleni: kweGoogle.Idatha ecwangcisiweyoIzikhokelo eziqhelekileyo zeyona mfuneko isezantsi.
  • Ishishini lasekuhlaleni: AIOSEO Amandla emodyuli ye-SEO yasekuhlaleniKucacisiwe ngokucacileyo kwaye kunokusetyenziswa njengobungqina bokuxhasa ingxoxo ethi “sesona sizathu le nto ifanelekile kolu hlobo lwendawo”.
  • Urhwebo lwe-intanethi: AIOSEO I-SEO ye-WooCommerce Gxininisa kwisakhelo semveliso nakwizakhono zokuqhuba iinkqubo ngobuninzi.
  • Yoast: UgxininisoIdatha ecwangcisiweyoIndlela yokwenza imephu

Xa kuziwa kwii-schemas, ukuba zininzi akusoloko kuthetha ukuba zingcono; okubalulekileyo kukuba “zichanekile kwaye zihambelana”. Ukuphindaphindwa okanye ukuphazamiseka kunokubangela ukuba isignali yonakale.

3.3 Iimvuthuluka Zesonka kunye noLwakhiwo lweSayithi (Amava oMsebenzisi + Ukuqonda uLwakhiwo)

Iiplugins ezininzi ze-SEO zibonelela ngomsebenzi we-breadcrumb, umzekelo. Iphepha le-plugin ye-Slim SEOOku kubhekiselele kubuchule bokukhupha i-breadcrumb navigation.
I-SEOPress Kugxininiswa ngokufanayo kwi-breadcrumbs.
Isindululo: Chaza i-breadcrumbs njenge “umzobo obonakalayo wesakhiwo sesayithi kunye namakhonkco angaphakathi”; oku kuluncedo ngokukodwa kwiiwebhusayithi ezinkulu ezine-content eninzi.

6. Iingxaki ezinokukhokelela kwiingozi ezimbi kakhulu

Ingozi 1: Ukwenza iiplagini ezininzi ze-SEO zisebenze ngaxeshanye

Isiphumo siqhele ukuba:

  • Isihloko/i-meta esiphindaphindiweyo
  • Isimephu yesiza esiphindaphindiweyo (kukho ii-URL ezininzi zesimephu yesiza)
  • ungquzulwano lwesikimu
  • ukungangqinelani kwemveliso ye-canonical

Imithetho yokufa:

Kufuneka kubekho i-plugin enye kuphela ye-SEO engundoqo esebenzayo kwisayithi ngaxa-nye.
Ukuba unqwenela ukutshintsha, nceda ulandele “inkqubo yokufuduka” (jongaICandelo lesi-7）。

Ingozi yesi-2: Ukusetyenziswa gwenxa kwe-'noindex' (ethintela kwangoko ukufakwa kwindlela yokukhangela nokuboniswa)

I-meta tag yeerobhothi Inkcazelo ye-'noindex'Kucace gca: iphepha akufuneki livele kwiziphumo zokukhangela.

Iindawo eziqhelekileyo ezinokubangela ukwenzakala okungeyonjongo:

  • Yenza yonke i-“post type” ibe yi-noindex.
  • Misa ikhasi lasekhaya kunye neendidi ezingundoqo kwi-'noindex'.
  • Ukubeka amaphepha emveliso kwi-'noindex' (impazamo enkulu kakhulu kwi-e-commerce)

Iindlela zokuzinceda:

  • Zonke izenzo ezibandakanya i-“batch noindex” kufuneka zivakalelwe ngokucacileyo, kwaye iitrendi kufuneka ziqinisekiswe kwi-Search Console.

Ingozi 3: Ukusebenzisa i-robots.txt ukwenza i-noindex (ingqiqo isoloko iqondwa ngokuphambukileyo)

I-robots.txt ilawula ukukrwela, ngelixa i-robots meta tag ilawula ukufakwa kwezinto kwisalathisi kunye nokubonakala.

Isikhumbuzo:

  • Nje ukuba uthintele iphepha ekubeni lihanjiswe, iinjini zokukhangela zisenokungakwazi ukubona iithegi ze-noindex/canonical/schema kwiphepha.
  • Isiphumo sinokuba yingxubakaxaka ngakumbi, kunokuba “sicocekile”.”

Ingxaki yesi-4: Ukusilela ukuseta i-URL mapping ngexesha lokuyilwa ngokutsha kwesayithi, okukhokelela kwisikhukula se-404 kunye ne-soft 404 errors.

yikaGoogleAmaxwebhu okufuduswa kwesizaGxininisa isidingo sokwenza imephu ye-URL i-ping, ulungiselele isayithi entsha kwaye unciphise nakuphi na ukuchaphazeleka okungalunganga kangangoko kunokwenzeka.
Kuza kubakho i-soft 404 Ikhonsoli yokukhangela Iphawulwe yaza yanikelwa ingxelo.

  • Phambi kokuba kuphinde kuyilwe, nceda uluhlu lwee-URL ezindala eziya kwezintsha.“
  • Jonga iimpazamo ze-Monitor 404 neze-soft 404 emva kokufakwa.
  • Sebenzisa i-301 redirect ukudlulisela isikhundla sephepha elidala kwi-search engine kwiphepha elitsha elifanelekileyo kakhulu.

Ingozi yesi-5: Ukuzama kakhulu ukuphuculela amanqaku (nto leyo eyenza iphepha libe nzima ukufundeka).

Umzekelo:

  • Isihloko esizaliswe ngamagama angundoqo
  • Inkcazelo ibhalwe ngathi yingxubevange yamagama angundoqo.
  • Isikimu sinyanzelisa ngokuqatha uhlobo olungahambelaniyo nomxholo.

Iingcebiso/amanqanaba kwii-plugins ze-SEO ziinkomba nje kuphela, hayi iimpendulo ezisisiseko. KufunekaUkufundeka, ukuchaneka kolwazi, ukulula ukugcinwaIkakhulu.

7. Indlela efanelekileyo yokutshintsha iiplagins okanye ukufuduka

Iiwebhusayithi ezininzi ziyawa kwangoko xa zitshintsha ii-plugins ze-SEO kuba zicinga ngempazamo ukuba “idatha ye-SEO” yi “datha enikezelwa yi-plugin ngokwayo”. Enyanisweni, izihloko, iinkcazelo, imigaqo yokufakwa kwezixhumanisi kunye nemithetho yokuthumela kwelinye iphepha zisenokugcinwa zonke kwidathabheyisi ye-plugin endala; xa usicima isebenzisi i-plugin endala, la marheto asenokuyeka ukusebenza.

Phambi kokufuduka: qala ngokwenza ezi zinto zintathu.

  1. Iikopi ezigciniweyo kunye neendawo zokubuyela umva
  2. Thumela/Gcina izicwangciso eziphambili：
    • Itemplate yesihloko yewebhusayithi yonke
    • Zeziphi iintlobo zomxholo/iifayile ezigciniweyo eziphawulwe njenge 'noindex'?
    • Ingaba zikhona na imithetho eyenzelwe wena ye-sitemap?
    • Ingaba zikhona na imigaqo yokudlulisela ekhoyo? (Ukuba i-plugin endala ibinoxanduva lokudlulisela, eli nyathelo libaluleke kakhulu.)
  3. Jonga kwi-“ultimate SEO plugin”.”: Kuphephe ukukhupha ii-meta tags ezimbini ngaxeshanye ngexesha lotshintsho

Ufuduko luyaqhubeka: Nceda usebenzise indlela esemthethweni/eyakhelweyo yokungenisa njengento ephambili.

Iplagini yeRank MathLe plugin ngokucacileyo ikunika amandla okungenisa izicwangciso ze-SEO ezivela kwi-Yoast, i-AIOSEO nezinye.

Emva kokufuduka: yenza iitsheki ezine (ukusilela ukwenza oko kulingana nokungafudukanga)

  • Ngaba kusele iseti enye kuphela kwikhowudi yomthombo wephepha? canonical(kwaye efanelekileyo)
  • Imephu yewebhusayithi Ingaba ifikeleleka kwaye ingaba ineseti enye kuphela? (Ukungeniswa kweGoogle sisikhokelo nje; nangona kunjalo, i-sitemap ngokwayo kufuneka ikwazi ukukrolwa.)
  • Ngaba kukho amaphepha abalulekileyo abaphawulwe ngempazamo njenge 'noindex'? (I-meta tag yerobhothi ayinabambeko.）
  • Ikhonsoli yokukhangela Ingaba kukho ukwanda okungaqhelekanga kweempazamo ze-404/soft404 (jonga amaxwebhu asemthethweni okusombulula iingxaki ukuze ufumane inkcazelo ye-soft404)?

8. Uluhlu lokuQinisekisa

A. Ii-meta tags ezisisiseko kunye neendlela zokwenza i-index

  • Iinkalo zesihloko nenkcazelo zamaphepha angundoqo (iphepha lasekhaya, amaphepha edidi/weenkonzo ezingundoqo, amaphepha eemveliso) akufuneki zishiywe zingenanto kwaye akufuneki ziphindaphindwe.
  • Le sayithi ayizibekanga iintlobo zayo eziphambili zomxholo kwi-'noindex' (intsingiselo ye-'noindex' kwi-robots meta tag icacile)
  • Le sayithi ayisebenzisi iiplagini ezimbini ze-SEO ngaxeshanye (ukuze kuphetshwe isiphumo esiphindaphindiweyo)

B. Ulawulo lweCanonical kunye noMxholo oPhindaphindiweyo

  • Kukho umzekelo omnye kuphela we-'canonical' kwikhowudi yomthombo wephepha, kwaye ukhomba kwinguqulelo esebenzayo (UGoogle uza kucanothaliza, kodwa kufuneka unciphise ukubhideka)
  • Iphepha leeparameter, iphepha lesihluzo kunye nezicwangciso zokwahlulahlula amaphepha zilandela imigaqo ecacileyo (kunokuba zishiyelwe ithuba).

C. Imephu yewebhusayithi

  • Isimephu yesiza iyafumaneka kwaye ayinaziphosakalo (ukungenisa isimephu yesiza sisiphakamiso nje, kodwa ifayile kufuneka ikwazi ukukhwathwa)
  • Le sayithi igcina umthombo omnye kuphela wesicwangciso-ndaweni esisiseko (ukuze kuthintelwe iiplagini ezininzi ekwenzeni izicwangciso-ndaweni ngaxeshanye).
  • Ikhonsoli yokukhangela Ungajonga amaxesha okukhwela kunye neempazamo ezinokubakho kwisimephu yesiza.

D. Isikimu (idatha ecwangcisiweyo)

  • Isakhiwo sedatha sesiza siyahambelana kwaye siyangqinelana nomxholo (ngokungqinelana nemigaqo-nkqubo esemgangathweni yedatha ecwangcisiweyo).
  • Akukho i-schemas zidlulelelweyo okanye ezingqubanayo (ingakumbi ukuba ufake ii-plugins ezininzi ezinxulumeneyo)

E. Isikolo sezempilo esihlaziyiweyo

  • Akukho nyuso lungaqhelekanga kwiimpazamo ze-404 neze-soft404 (ukufumana inkcazelo nokusombulula iingxaki ze-soft404, bonaAmaxwebhu asemthethweni）
  • Xa ii-URL zitshintsha, kukho imephu ecacileyo yee-URL (mapping) kunye nomgaqo-nkqubo wokuthumela kwakhona we-301 (jonga isikhokelo sokufuduka kwiAmaxwebhu asemthethweni）

9. Imibuzo Ebuzwa Rhoqo

1. Ndifake i-plugin ye-SEO, ngoko kutheni isayithi yam ingafakwa kwisalathisi okanye ingabekwa kumgangatho?

Oku kungenxa yokuba iiplagins ze-SEO zijongana kuphela “neziseko zobuchwepheshe”; azibeki siqinisekiso sokuba izikhweli ze-injini zokukhangela ziya kuyikhwela okanye ziyifake kwisalathisi isayithi yakho.UGoogle utsho ngokucacileyoUkungenisa imephu yesiza sisiphakamiso nje; akukho siqinisekiso sokuba iza kakhutshelwa okanye isetyenziswe ekukrolweni.
Ukufakwa kwezinto kuluhlu kunye nokubekwa ngokwezinga nazo ziphenjelelwa zizinto ezifana nexabiso lomxholo, umgangatho wewebhusayithi kunye nemeko yokhuphiswano.

2. Ndikhetha njani phakathi kweYoast, Rank Math, AIOSEO kunye neSEOPress?

Khetha ngokusekelwe kwiimfuno zakho eziphambili:

  • Ukuhambelanisa, ukukhula kwe-ecosystem, umlingo wocwangciso:Yoast
  • Ndingathanda ukubona ukudityaniswa kwe-modular (iimpazamo ze-404, ii-redirects, njl.njl.) + ukungeniswa kwemigration:Inani lezibalo
  • Iimeko zeshishini lasekuhlaleni okanye ze-WooCommerce zibaluleke ngakumbi:AIOSEO
  • Iseti yezixhobo emanyeneyo kunye nokuncitshiswa kokungqubana kwee-plugin:I-SEOPress

3. Ingaba iiplagini ezilula zingcono?

Inzuzo yendlela ekhaphukhaphu kukuba ifuna useto oluncinci, ibangela ungquzulwano oluncinci, kwaye i-“zenzekelayo” ngakumbi. Zombini i-SEO Framework kunye ne-Slim SEO zigxininisa ubuchule obungundoqo bokuzisebenzela.
Nangona kunjalo, ukuba ufuna iimodyuli zeshishini ezintsonkothileyo (ezinjengamasebe amaninzi asekuhlaleni, idatha eninzi ye-e-commerce, okanye ukufuduka nokwalathiswa ngokutsha okuntsonkothileyo), isisombululo esipheleleyo ngokubanzi siye sibe lula ngakumbi.

4. Ndingafaka ii-plugins ezimbini ze-SEO ngaxeshanye?

Akukhuthazwa. Ukuphinda-phinda i-meta/sitemap/schema/canonical kunomngcipheko omkhulu kakhulu kwaye sesona sizathu siqhelekileyo seengxaki. Gcina kuphela iplagin enye ephambili ye-SEO ngexesha.

5. Ingaba ukutshintsha i-plugin yam ye-SEO kuya kwenza ndiphulukane nesihloko sam kunye nenkcazelo yam?

Kuyenzeka, ngoko ke nceda ulandele “inkqubo yokufuduka”: ukugcina ikopi → ukungenisa/ukufudusa → ukuqinisekisa.I-Rank Math iyakuxhasa ngokucacileyoFaka izicwangciso ezivela kwi-Yoast/AIOSEO nakwezinye.

6. Kutheni isayithi yam ingekafakwa kwisalathisi emva kokungenisa i-sitemap?

Ukufakwa kucetyiswa nje; akuqinisekisi ukufakwa kuluhlu. Ngolwazi oluthe vetshe, nceda ubone:Google yabaPhuhlisi
Okokuqala, jonga ukuba iphepha liphawulwe njenge 'noindex', ukuba ukukhwela-khwela kuthintelwe, ukuba umxholo awunanto, kunye nokuba isayithi izinzile, njl.

7. Ingaba mandibeke ithegi ethi 'noindex' kumaphepha eethegi/kumaphepha ababhali?

Akukho mpendulo inye. Okubalulekileyo kukuba ingaba:

  • Inanani elingaguqukiyo lokukhangela (ayiloluhlu lomxholo ongenantsingiselo)
  • Akuyi kuvelisa inani elikhulu lamaphepha aphindaphindiweyo
    Icebiso: Qala ngokugcina “iirekhodi ezibalulekileyo” uze uhlolisise ezinye kancinci kancinci.

8. Ingaba i-robots.txt ne-noindex ziyinto enye?

Hayi. Ifayile ye-robots.txt ilawula iindlela zokukhwela, ngelixa i-robots meta tag ilawula ukufakwa kwezinto kwisalathisi kunye nokubonakala.
Musa ukusebenzisa i-robots.txt endaweni ye-noindex.

9. Yintoni i-canonical? Kutheni ndiyidinga?

Xa kukho ii-URLs ezininzi zomxholo ofanayo, uGoogle uza kukhetha canonical(Ikhonkco elisemthethweni)
I-plugin ye-SEO ivelisa 'canonical' ukunciphisa iisignali eziphindaphindiweyo.Yoast's canonical Kukwakho nengcaciso ethile yendlela yokuveliswa kwesizukulwana.

10. Ndingenza ntoni ukuba zininzi iimpazamo ze-404 emva kokuba isayithi yenziwe ngokutsha?

Okokuqala, lungisa imephu ye-URL ping + 301 (Isikhokelo Sokufuduka seGoogle(ngogxininiso kulungiselelo nokwenza imephu).

Kwakhona, khumbula ukuba ii-soft 404s (apho iphepha libonakala ngathi alikho kodwa libuyisa i-200 status code) ziya kuxelwa yi-Search Console.

Ukuba usebenzisa i-Rank Math, ungakwaziVumela iimodyuli ze-404 Monitor kunye nee-RedirectionsUkubeka iliso nokulungisa

Ukuba usebenzisa i-SEOPress, nayo iyasebenza.Lawula ii-301 redirects。

11. Ingaba idatha ecwangciswe ngakumbi (i-schema) isoloko ingcono?

Hayi. NgokukaGoogleIzikhokelo zeDatha eLungelelanisiweyoIsicwangciso kufuneka sihambelane nomxholo kwaye sithobele imigaqo; naziphi na iingxabano okanye ukusetyenziswa gwenxa kuya kubangela iingxaki.
Isindululo: Qala ngokusebenzisa iskema esizenzekelayo se-plugin, uze uyandise kuphela xa iimfuno zakho sele zicacile.

12. Zeziphi iimodyuli ekufuneka iisayithi ze-e-commerce nezamashishini asekuhlaleni zibeke phambili?

  • Amashishini asekuhlaleni: iinkcukacha zeshishini, idilesi nenombolo yomnxeba, iiyure zokusebenza, ukungaguquguquki kumasebe amaninzi (AIOSEO Imojuli yasekuhlaleni(Gxininisa kwezi ngongoma).
  • I-E-commerce: idatha eyakhiweyo yemveliso, ukuphuculwa kwekhathalogu eninzi, iifomathi zokwabelana kumakhasi onxibelelwano (AIOSEO WooCommerce SEO (Ugxininisa kwii-schema zemveliso ezenzekelayo kunye namandla okusebenza ngamaqela)

10. Izikhokelo zokubeka i-plug-in nganye

Yoast SEO

  • Indawo: Umdlali ojikelezayo oqhelekileyo (isiseko sobuchwepheshe + ulwalathiso)
  • Ilungele: iiwebhusayithi zomxholo/iiwebhusayithi zenkampani, intsebenziswano yeqela
  • Amandla: imephu yewebhusayithi, canonical, i-automation yesikimu
  • Imida: Ukhuliso olukhulayo olusinga “kwandiso oludityanisiweyo” kunye nokwahlulwa okucacileyo komsebenzi

Inani lezibalo

  • Indawo: I-modular esebenza macala onke (edityaniswe kakhulu)
  • Ilungele abo banqwenela ukudibanisa amaphepha e-404, ii-redirects kunye nezinto ezifanayo kwinkqubo enye.
  • Amandla: Ukungenisa nokufuduka, i-404 Monitor, ii-Redirects
  • Isikhokelo: Musa ukwenza zisebenze zonke iimodyuli; zenze zisebenze njengoko kufuneka.

AIOSEO

  • Ubuchule obukhethekileyo: I-SEO ebanzi yemoji zeshishini
  • Ilungele: Amashishini asekuhlaleni / I-e-commerce ye-WooCommerce
  • Amandla: I-SEO yasekuhlaleni, uluhlu lweebrantsi ezininzi, iiyure zokuvula kunye neemephu; iskhema yemveliso kunye nokuphuculwa ngobuninzi
  • Imida: Ulwazi loshishino kufuneka lugcinwe ngokungaguquguqukiyo ixesha elide.

I-SEOPress

  • Ukubekwa: Iseti yezixhobo eziquka yonke into, egxile ekunciphiseni ungquzulwano
  • Ilungele abo banqwenela ukusebenzisa i-plugin enye ukuphatha ii-sitemaps, i-schema, ii-breadcrumbs kunye nee-redirects.
  • Amandla: Inqanaba eliphezulu lokudityaniswa, ukulungiseka okugqwesileyo
  • Imida: Le nazo kufuneka zivulwe njengoko kufuneka.

I-SEO Framework(Okulula)

  • Isikhundla: Umgca ongaphantsi wetekhnoloji yokuzenzekelayo
  • Ilungele: iisetingi ezilula apho ufuna ukugcina izinto zilula
  • Amandla: Ukuveliswa okukrelekrele kwe-metadata ephambili
  • Izithintelo: Iimodyuli ezikhethekileyo zisenokungabi lula ukuzisebenzisa njengoko izisombululo ezibanzi zinjalo.

I-SEO ebhityileyo(Okulula)

  • Iimpawu: Uzenzekeliso olukhawulezayo + imephu yesiza epheleleyo, ukudityaniswa kwemidiya yoluntu kunye nenkqubo yokukhangela indlela.
  • Ilungele: ukusetwa ngokukhawuleza, uqwalaselo oluncinci
  • Amandla: Isimeyilephu ezenzekelayo (kuquka imifanekiso neendaba), iimetatag zokuncokola, iibreadcrumbs
  • Izithintelo: Ukulungelelanisa okucokisekileyo okulinganiselweyo