Isem n taɣult yezmer ad yettwali am yisem kan, maca ad yesɛu aṭas n usemdu di teɣzi: tazmert n uktili n tmacahut, tafelsit, amḍan n usiti SEO, aẓrag n yimayl, amsedday gar tmura, akked daɣen tuttriwin n usenfel-ik deg yimal.

I yisem n taɣult TLD, ayen i tferneḍ mačči d “tagarra”, maca d:Anekcum n unekcum, isemdayen n ssuq, tilisa n umṣada, ayla n tebzimt

Aḍris-agi yesdukel .com / .net / ismawen n taɣult n tmurt-ik (ccTLD) deg yiwet n tmuɣli n ufran, akken ad tizmireḍ ad tferneḍ s tɣawla ilmend n ssuq afran ur tettnadameḍ ara ɣer zdat

1. Gzem d acu yellan umsezwer (TLD) deg tidet: mačči kan i d-iban yelhan, maca d tamlilt

Isem n taɣult yebna ɣef sin n yiferdisen:

  • Isem agejdan: amedya example
  • Taggara n yisem المجال: amedya .com.net.de.cn

Tamezwarut ur d-ttwaseqdec ara kan i “ma yelha neɣ ala”. Ad taznen i yesseqdacen d yimseddayen n unadi kra n “tegzi tamezwartut”:

  • D asmel web yugaren d amatu di umaḍal (amedya .com.net) neɣ ugar ɣer tmurt tayeḍ amedya ( .de.jp)?
  • D ayen i useqdec n tkebbwanit/neɣ n umgired n usuddes (ɣas ma deg tidet iɣerfan gar-asen ttwexxren s waṭas)?
  • Ma ad yili useqdac ad yefk ttamen s wudem amezwer i uzwir-agi mi ara t-id-yewali (ladɣa deg usatal n tnezzut taliktrunit, uxelles, neɣ tuqqna)?
  • Ahat n yiminin n unadi ad t-id-yesɛu d “tamult tusdidt n usideg amurak”?

Google 在“Asmel s waṭas n tutlayin/tamnaḍin”Yettwaseb-d s wudem waziɣ deg umnir:Iɣallen n taɣult tigejdanin n tmurt (ccTLD) qqnent ɣer tmurt tusligt, u ttakent i yiseqdacen d yimsnuda n unadi izen afellay n usideg n tmurt; ma yella d gTLD (am .com, .org atg.), ma yebɣa ad yessezdeɣ tamurt talɣut, ilaq ad yessexdem tarrayin-nniḍen akken ad yini s telqayt i Google.

2. Kra n tewsatin tigejdanin n yisemawen n taɣult: gTLD, ccTLD, gTLD timezdiyin

A. gTLD (taɣulin tigejdanin timatutin)

Amedyan៖.com.net.org.edu.gov

Anaw n taɣulin-aUr yeqqin ara ɣer tmura tusbiḍind aqerru i tmerkantiyin d iseqdacen yettwafehmen ar umadal merra neɣ aṭas n tmura.Google daγen .com.org.edu.gov ttwaḥesben d imedyaten n gTLD.

B. ccTLD (taɣult n usuqel taɣelnawt n tmurt/tamnaḍt)

Amedyan៖.de(Alman),.cn(China),.jp(Japan),.uknniḍen

accTLD yettusexleḍ akked tmurt/tamnaḍt, deg umata yezmer ad yesnerni aṭas “tamahilt n usideg”. n IANA Root Zone DatabaseAzadur n taffa n uzwir yezmer TLD i tella deg-sen d yisfuyla n wanaw (generic/country-code), d yiwen seg imnenniyen ifazen mliḥ n tebdart.

C. TLD n usum amatu (ttbanen amzun d timnaḍin, maca deg Google ttwasqedcen s umata am “amatu”)

Amedyan៖.eu.asia
Google Yella-d s wudem ibanen: iruḥen-a n taggara “iccudden ɣer temnaḍin tirakalin” yettwaqbelent daɣen am yismawen n taɣult imatutiyen, am ... .com.org

3. Taqsiḍt i yellan d tazwert: Google ad iḥseb daɣen kra n yiṛañen i yettbanen amzun d ismawen n taɣult n tmura d taɣulin timatutin

Aya ttuɣal d azegzaw i yimezwaru nniḍen ad yeɣli deg-s: kra n yimezga ɣer taggara deg tama n ttiknikt d ccTLD (ismawen n taɣult n tmurt/tamnaḍt), maca deg useqdec n yal ass uɣalen am taɣulin timatutin (“imezga n taɣult/anamek”), yerna Google ad ten-yessefrak amzun d gTLD.

Google yefka yiwen deg isemliyen unṣibenTabdert, yerna ad d-yini belli “vanity ccTLD”-a (ttwaqedcen s waṭas d iṭṭijilen ugar n umata) ad ttḥesben d gTLD, gar-asen:.ai.io.tv.me.co atg. (tabdart yezmer ad tbeddel).

Aya d yebɣan ad yini:

  • Kecceḍ iwọn .ai Ur yemmal ara belli kečč tettargeteḍ imseqdacen n Anguilla s usideg amur n tmurt“
  • Kecceḍ iwọn .io Ur yemmal ara belli keçč tesbeddeḍ tamurt ɣer “British Indian Ocean Territory”
  • Seg tama n tmnaḍin n SEO, yettban amzun d more .com(Ma tebɣiḍ ad tsebdeḍ tamurt, ilaq daɣen ad tesqedceḍ isamalen am hreflang/agbur adigan/timesɣin tiɣermanin)

4. “5 n yisteqsiyen” i wefren n uzwir: mi tekkseḍ-asen tiririt, ad tafeḍ d acu ara tferneḍ

Tzemreḍ ad teḥseb tafrant n umedya d asteqsi n ufran s waṭas n uselhu. Err-d qbel ɣef 5 n yisteqsiyen-agi:

Usteqsi 1: Isuq-ik d “yiwen n tmurt” agejdan, neɣ “aṭas n tmura/amaḍal”?

  • Akken yiwen d agejdan: acca n top-level domain n tmurt yezmer ad yili d ayen iwulmen s waṭas (amedya, ma d tladna d ssuq agejdan) .de
  • Aṭas n tmura/amaḍal: TLD agi amezwaru.com Yezga d tiririt amezwer, neɣ gTLD + tamsukt n ikaramenexample.com/de/

Google yefka deg umnir n usinternationalay i “taɣult n tmurt vs taɣult taddayt vs akaram adday” ayen yelhan d wayen ur nelhi ara៖

  • Taɣult n umaḍalexample.deLqima-is d asbadu n usideg n teɣzi tettban akken iwata, maca lxesla-s d belli yugar deg wazal, yesra talɣut tanalasit i yellan d tasemmawt, yezmer ad yili usraḥ n usekles uqsiḥ u ur yezmir ara ad yeseḍfer ala yiwen n tmurt.
  • Akaram n ddawexample.com/de/) Yifes-it deg usefrek, maca aseqdac ur yezmir ara ad yefhem srid asebter si tazwara, yerna “abraz n isemlen yuɛer ugar”.

Ugur 2: Deg umgired-ik, ayaḍ n “temna” meqqer neɣ ala?

  • Taṣenɛa n ttqen tin ameqran(Azenziɣ, aẓref, aṭṭib, B2B s wazal n tnezzut afellay, yesra aseqqdec/axdem): Asemmad yugar tamezwarut akk tazmert.comccTLD adigan yettekcem s tɣellist
  • Ttamen s wazal ameẓẓyan(Amahil-ik/inem, isenfaṛen yeldin, isemlen n ugbur): Ttwaqbalent ugar tsuffiɣin timaynutin/tisuffiɣin n taɣult

Usteqsi 3: Tastratijit n tbrand inek d “tbrand d tazwart” neɣ “taggayt/awal agejdan d tazwart”?

  • Tazwart tazwart n lmarka: Fren ayen i d-ittwasqedcen s waṭas u yettwamen s waṭas deg yisem n tagara (suffix).com neɣ tccTLD n tmurt asaḍas), iwakken isem n tmeṛka ad yili d asaḍas n usisen
  • Taggayt d tazwara: Yezmer ad d-tesbedd timenta n taɣult (am .shop.blog.store atg. maca yessefk ad tettwaqbel seg yiseqdacen akked uselken n ubeddel n yisɣalen ɣef yizri ogologo

Ugur 4: Ttwasirem ad txedmem lqem s waṭas n tutlayin/waṭas n tmura?

Ma tebɣiḍ a tgeḍ aṭas n tutlayin d tuget n temnaḍin, Google yessefhem ad tesqedceḍ “URL yemgarraden”Semgired ileqman n tutlayin, sakin sseqdec hreflang neɣ tacreḍt n usmel, iwakken ur ttḍemneḍ ara kan ɣef ubeddel awurman s cookie/tutlayt n iminig ara yeǧǧen lqfaṛ ur yeṭṭaf ara akk ileqman
Aya ad iɛekkes s umḍiq nniḍen tasertit-ik n yiseffixen:

  • Lqem n wumuɣ n waṭas n tmura: ccTLD (example.deexample.frAmeqqran n ufhim, maca azeṭṭa d usefrak qḍen
  • D akken ad yili ugar n talwit: yiwen .comS umatar n tmura/tutlayin s ukaramexample.com/de/example.com/fr/

Ugur 5: Tesɛiḍ issefkaten n usekles adigan/neɣ tilisa n umṣada?

Kra n ccTLD sɛɛan asriḍ n tella tamnaḍt/neɣ issefk n tmagitGoogle Yerna daɣen belli “kra n tmura sɛant i wid i yesseqdacen ccTLD, ilaq ad tẓreḍ aya uqbel”.
Ma yella tebɣiḍ ad tesneqdeḍ s usatel tasertit n usekles n yisem n taɣult n yiwen umɣer, WHOIS, imekanizmen n usefru n yimennuɣen, atg., WIPO tettak-d Taffa n yisefka n ccTLD, tzemreḍ ad truḥeḍ ɣer isemlen unṣiben n yal ccTLD i wakken ad twaliḍ ugar ilugan.

5. com: acimi yella d “tiririt tamezwarut n umaḍal”?

S wawal afessas:.com Mačči d aseffix i yellan d uqwiran s waṭas deg tama tatiknikt, maca d netta i d-Aqbayli ameqqran n useqdacn taggara.

Melmi ara yellan d acu i ilaq ad tferneḍ .com?

  • Tseddeḍ i yiseqdacen n umaḍal, neɣ ahat deg yimal ad teffeɣ ɣer berra
  • Txeḍmeḍ deg ecommerce/aɛlaḍ/abunumi/anekcem n unagraw (asɣal n laman d ameqqran)
  • Tebɣiḍ ad sekcmen iseqdacen s wudem ameẓyan seg tikkelt tamezwarut“
  • Tebɣiḍ ad ilin iḥubb-iten yimedyaten d yimdukal ad kelsen-ik u ad qqnen ɣur-k ugar

.Tixxut n .com deg tilawt (ayen i yessefham ugar i yimaynutan)

  1. Aswir uktar afessas n usegzi“: Ur tesrid ara ad teslemded aseqdac “wagi daɣen d isem n taɣult ameslaw”
  2. Tuṭṭfa n tuccḍiwin n usekcem i d-yeḥwan“: Aṭas n yiseqdacen, s lexṣas, ad ɛerḍen .com
  3. Asiɣez n tnefsit n tmerka iugaren tanemlayt: Seg ublug ar tnezzut taliktrunit ar SaaS, kulc deg umkan-is
  4. Yelha akken ad yili d tansa tagejdit n yimayl[email protected] Yugar deg-s usemres di teywalt n tnezzut

.Tixuṣa n tidet n .com

  • Isem yelhan ttwaṭṭfen aṭas, ismawen n taɣult wezzilen uqiren ad ttwafen
  • Tikwal ilaq ad tḥemleḍ kra n tesqaq deg yisem agejdan (s usezwi n uzwir/d deffir neɣ s usnulfu n wawalen)

Taggrayt: Ma yella ur tessineḍ ara acu ara tferneḍ, yerna tmikta tmuddu-k lǧiha,.com Yezga d afran n yisem agejdan ara iqqimen d amenked mliḥ (s umata ma yella i d-yettunefk i umaḍal akk). Wagi mačči d “timuzɣa tamensayt ur tesɛi ara azal”, maca d “asader n usxeddem n yimir uzzin ɣef wakud ogologo”.

6. net: d izemreḍ ad tferneḍ? Melmi ara tferneḍ?

.net Deg uzray, ttwasqed ar ugar ɣer lqaɛda n yizeḍwan d tmeslayt, maca tura yessuffeɣ aṭas. Deg tilawt,.net Yettban-d s waṭas deg:

  • .com Ma ulac-it, d amsefrak
  • Tamɣiwant tatiknulujit, isenfaren n ifecka
  • Kra n tkebbwan someḍen .net Asekkes n tazmert neɣ anekcum n umeẓlu n uẓeṭṭa“

Anwa i yezmer ad tferneḍ .net d isem agejdan n taɣult?

  • Tzemreḍ yakan isem n tmarca, u tlhelaḥ .com Ur d yezmir ara ad ttwawi neɣ ssuma-is aṭas
  • Amahil-ik ttuɣalent s waṭas ar “imeẓla n tetiknulujit / imeẓla n uẓeṭṭa / ifecka”, iseqdacen ur ttnadin ara aṭas ɣef usemmad n taggara
  • Tebɣiḍ ad tiliḍ d armad deg usiwel n tramit (amedya, ad tasebded aṭas isem ummid n taɣult deg uskan neɣ deg yimesli)

Melmi i ur yettwasiwel ara?

  • Asensu n usfari, adrim, akked uxelles: yessefk ad tesnuseḍ s umata “aɛewwiq d war ttamen n useqdac”
  • Tettkaleḍ deg uselkin s umeslay srid di lqaɛa:.com Asekles amezwer yefhem ugar

Awelleh

Ma yella tesqedceḍ .net Seqdec asunage amezwaru, ger-d akked wid i t-ttnazen .com(Ma yella) eg aserwes, neɣ xerṣum rr-d .com ttwaḥsab d iɣewwaren n tmerkant i izemren ad ttwaseɣsen deg yimal

7. Asun n unnar n tmnaḍt-a (ccTLD) : tazmert-is tagejdit d “tamunant tadigant akked asidgen adigan”, ma d tamenza-is d “lfayda n usemmiḍ n usnerni”

Azal agejdan n ccTLD s sin kan, maca sin-a drus ur llin ara:

  1. Asider s tuqqna taɣelnawtAseqdac ad yefhem amseqdac belli ttwajehḍ ɣer tmurt/tamnaḍt-agi
  2. Tamawt n usigna n tjerrumt uzmir:对Amsedday n unadiI wakken, ccTLD d tamseɣrut taɣesant i yebnan belli asebter yebɣa yiwen n tmurt

Tasemlit n usagraw n GoogleHattta tella ccTLD gar yisigna igejdanen n “asbadu n temnaḍt ta yebɣan”, u tenna s wudem ubriz: ccTLD teqqen ɣer tmurt taluft, tettak i yiseqdacen akked imuturen n unadi yiwen “nniya tamurtant” iǧehden.

7.1 Tignatin timsirin i yemṣadan i useqdec n ccTLD

  • Tettexdem kan kan i yiwen n tmurt kan (amedya kan taɣzint n Almanya)
  • Tesriḍ ttiqalin n laman adigan (e-commerce adigan, tfinansit adigan, azref adigan, klinik, aselmed)
  • Ameglud-ik yettwassdukel aṭas d usenfaṛ amadan (taḥanut/imeẓla n tmnaḍt)
  • Asefrek n tḥeqqanit tamnaḍt-inik (“taḥeqqanit tamnaḍt”, am umedyaz amḍan aṭas n tmurt neɣ asdukkel amnaḍan)

7.2 Ttawilat ne ccTLD d yixuṣṣan-is i tzemmar d yixataren

Google 在 Asmekti n URLDi tmell-d s wudem araṛad:

  • Lxessas n ccTLD gebrent:Yugar ugar (yerna izmer ad yili d ameẓẓyan deg wayen yellan), yesra ugar n tmeẓriyin, yezmer ad yesɛu issefkaten ccTLD iqesḥen, yerna yezmer kan ad ysaḍef yiwen n tmurt.

S wawal-nniḍen, ma yella deg yimal tebɣiḍ ad tesneɣleḍ ar 5 tmura, aseqdec n 5 ccTLD yezmer ad yebɣu anect-a:

  • 5 n usmel ismalen n web/tamṣalt taɣessaḍt
  • 5 n tsertasin n tsasa/ tusertit n tbaḍnit
  • 5 n tegrumin n SEO/d amgired n ugraw n ugbur
  • Ugar n uselḥu n tketturin n umtawi n tmerkantin

7.3 Ttqeyyud n usekles n ccTLD: ilaq ad tesneqdeḍ aya s uqbel

Kra n ccTLD zemren ma yili:

  • Takebbanit n tmurt/Tansa n tmurt/Anermas n tmurt
  • Azamul adigan neɣ asefrak uslig uzzig
  • tarrayin tusdidin n umsalan neɣ tiwtilin niḍen

Asmekti n Google“Kra kra tmura sɣurent aseqdac n ccTLD”; WIPO tettak-d taffa n isefka n ccTLD i wakken ad truḥeḍ srid ɣer telɣut tunṣibt n yal ccTLD, ad tesneqdeḍ ittifaqen n usekles, WHOIS, ADR (afrayen n umgired amlellay) atg.

8. Ma yella tebɣiḍ ad tesneflulḍ “asmel amadu”: dayen ccTLD yif .com s tidet?

Aṭas n yimdanen s lḥes-nsen amenzu ḥesben:
“Xedmeɣ ssuq alemman, ilaq-iyi ara example.de; Ma d Fransa, ilaq ad example.fr。”

Di tilawt, talɣa n umiḍan agraɣlan i yettwafkan s waṭas u i yeshel ugar d:

  • Yiwen n taɣult tagejdant (d asaḍen) .com
  • Seqdec isebdan n tmura/tutlayin s umatar neɣ s taɣult taddayt
    • example.com/de/Addad anadaw
    • de.example.com(ddumen anaddaw)

Google 在Tasemlit tunṣibtYefka-d aserwes awadem.

  • Taɣult taddaytde.example.com: Ifeasy ad yettusefrek, d iseqdacen n uqeddac-nniḍen daɣen ifessus, maca aseqdac ur yezmir ara ad yefhem seg tmuɣli tamenzut ma d tutlayt neɣ d tamurt;
  • Akaram n ddawexample.com/de/: Isehl ad ttusefked, s ussis n usefked meẓẓiy, maca yezmer daɣen aseqdac ur yettɛassen ara srid anda yella, yerna beṭṭu n usmel yugar deg usexṣer.
  • Iγewwaren URL?loc=de: Ur yettwaṣa ara.

Deg wakud-nni, Google yessefk ad yeddu s useqdec n tutlayin usgiggen/temsura usgiggenURL yemgarradenyerna hreflang neɣ s usmel n usmel, iwakken ur tettekkiḍ ara ɣef ussenqed awurman n tutlayt/tamnaḍt kan ara yeǧǧ Google ur yettaf ara akk ileqman

Taggrayt

  1. Ma yella kan ttzuzumt ɣer waṭas n tmura, maca tabrandit d unagraw n ugbur tebɣam ad ten-sefrkem s usdukel: .com + ikaramen addayen + hreflang d tifrara tafellayt i yettwasqedcen aṭas.
  2. Ma yella deg yal tamurt tella “tanejmaɛt tilellit, aseddu tilelli, ameẓlu tilelli akked umeẓlu n umeɣnas n yimsaɣen tilelli”: d asmi ara yili yelha ugar ad tesqedcem tasudest n yismal s ccTLD n yal tamurt.

9. Imedlayen n yismad amzun d lɛaliyen: .ai / .io / .tv / .me / .co — d acu i d-ttḥesben?

Ad twaliḍ aṭas n yifarisen n ttiknulujit i yettwasqedcen s .ai.io, Amasnulfuy n ugbur .tv, Aseqdec udmawan .med tikebbaniyin n usnulfu .co

Tafyirt i yellan d taqbaylit deg-s d:

Aṭas seg wigi s tama n tatiknikt ttilin d ccTLD, maca Google Yezmer ad ten-iḥes d gTLD (taɣult tamatut).

Taggayin Google n “ccTLD i yettwasqedcen amzun d gTLD” gebden:.ai.io.tv.me.co Rǧut (tabdart yezmer ad tbeddel).

Tessemres yis-sen akcam-nsen

  • Yesshel uqbel isem awezlan n taɣult بسهولة
  • Yesɛa timinigen n taɣult.ai = AI,.io = Ifarisen n uneflay)
  • Yettban d ufran u tatrart ugar“

Ayen ara txedmeḍ deg-s

  • Aḥric n yiseqdacen yeḥder akka zemren ur ssinen ara (ladɣa di uselkim/tijara talektrunit)
  • Kra n yisemlawen zemren ad ilin ɣlayen ugar neɣ ad bedlen deg usellek n usmider (ilmend n tsart n usmider/amsekles)
  • Mazal yessefk ad tesqedceḍ isfukan am ugbur, tutlayt, tafrant, talɣut n unermis, hreflang d yisekkilen nniden i uswaḍ ɣer temnaḍt (aya ur yemgarad ara d uswaḍ ɣer tmurt tertentu)

10. Asuf amatu amaynut (new gTLD): .shop / .store / .blog / .app / .dev … yezmer ad ttwaseqdec?

Yezmer, u deg waṭas n tegnatin yezmer aṭas, ladɣa mi ara .com Mi ara tettawiḍ ara isem yelhan.

Maca ilaq ad tefhmeḍ “tilawt tasudstit” i yellan deffir-s:
gTLD amaynut d aḥric seg unagraw n yisniles i teddem ICANN, yerna ad ikemmel ad yessiɣzef u ad yettnerni. ICANN dAsebter n usenfar n gTLD amaynutYessegza-d d akken asenfar-a yebɣa ad yessnerni DNS, yerna yessefru-d talɣut ɣef usfaylu n usuter d-iteddun akked yisallen-nniḍen.

I wakken ara d-yeffeɣ di uswir i d-yettwasran ara yesɛu azal i yimezwura, maca d ayagi:

  1. Asnerni d awezɣi d ameɣruṛan?(Kra n yisekkilen n tagarra aseggas amezwaru d ixes, asleqqem d aɣlay)
  2. Kra isemalen-agi d ismawen n taɣla n usudum“Itawi s uswir n wazal ad yeqqim aṭas n wakud d aɛlayen
  3. Aseqdac ma yessen usemmad-agiIsekcem asiti d liman
  4. Tebɣiḍ ad txelles aṭas n useggas i “isem agejdan ameẓẓyan”

Taggrayt

Ma tgaḍeḍ asmel n ugbur/asmel n ifecka/asebgen n ufaris n usenker, gTLD amaynut yezmer s waṭas ad ak-yefk isem n taɣult awezlan.
Ma ttxedmeḍ di tnezzut taliktrunit/tasrart/adrim, zger-d s tazwart ad tḍemneḍ liman u ad tesnuleḍ azal n yiḥulfan n ususru.com/Aseqdac ccTLD yezmer ad yili d amɣun ugar

11. “Asider n tmurt” ur iɛeqqel ara kan ɣef yiḍrisen n tagara: Google yettwali agraw n yisekkilen

Aya d ameqqran aṭas, ladɣa mi tferneḍ .com.ai mi ara yilin deg wanaw n taɣult tamatut.

Google yessegza-d belli ad yesseqdec ddeqs n yisumar i wakken ad yefren imsefliden n yisaḍen, gar-asen:

  • ccTLD (tamacahut tqeṛḥant)
  • hreflang
  • Adig n IP n uqeddac (mačči d ameggay, acku CDN/asnefteɣ yezmer ad yeɛeddi gar tmura)
  • Tamawin nniḍenTansa/tiliɣri tadigant, tutlayt d tedrimt tidigantin, iseɣwan n usmel adigan, akked Business Profile d wayen-nniḍen

akken Google yenna-t s wudem n wazal: Ur teṭṭaf ara amek ara tesqedceḍ asenqed awurman n yemgirden s IP i usader n temnaḍin, acku Googlebot di tegduda yettjemmaɛ-d seg Marikan, yezmer ur yettaweḍ ara i meṛṛa yemgirden; seqdec hreflang, tarrayin i d-ibanen am URL ilelli.

Awelleh

Asezɣel d “tamettut tamezwarut” kan. Iwakken ad tesneqdeḍ asnas n tmurt akken iwata, ilaq ad tessefruḍ tutlayt, tanfalit, isallen n unermes, taɣult n usiweḍ/umeẓlu, daɣen ad tesgeḍ hreflang akken iwata.

12. Ilmend n tewsit n usmel, ad ak-muddeɣ isumar i tferkit n tmerna i tzemreḍ ad ten-tessneɣ srid

Wagi d tigejdit i yellan d taneflit ugar: sserwes-it ɣer wanaw n umahil-ik, sakin fren srid.

12.1 Ablug udmawan / Asmel n ugbur

  • Amenyif mbụen.com(Afecku n usiweḍ)
  • Afuran.blog.me(Ugar n udmawen n umdan/neɣ n ugbur, maca ilaq ad nettwali aswir n tissin n yimsefliden)
  • Ur yettusemḥ ara: Asuffeg amaynut ur yettwasnen ara s waṭas i usmel agejdan (ala ma yella imsefliden-ik d usligen aṭas)

12.2 Asmel n usmel n tnezzut (taseknawt n tkebbanit / B2B)

  • Amecwaṛ aγelsan.com Asefru
  • Amahil adigan: ccTLD adigan (amedya, .de.frD isehlen ad tebnuḍ laman amurdan d usali anida telliḍ
  • Asewzel deg waṭas n tmura.com + Akaramad anaddaw/Aɣerbaz anaddaw + hreflang (asefrek ammas yettusenqeḍa s lexṣas)

12.3 Asmel n uznuzu (tamhelt/Asefrek)

  • Tamezwarut meṛṛa: Ttbut d usenqes n ukyis
  • Azenz n ddunit tamaṭṭut.com(Aɛmmim ugar)
  • Yella i yiwen n tmurt kan: ccTLD adigan (tamukrist n tmurt ifazen)
  • Seqdec s leɛqel: Asefk “yettwacebḥen” ma yella d taɣult tagejdant (ala ma yella tacreḍt-ik teǧhed aṭas)

12.4 SaaS / ifecka n uneflay

  • Usnan u yezmer.com.io.aiTamawt .io/.ai Am Google yerna am taɣult tamatut)
  • Awelleh: Ma yella tesseqdaceḍ .io/.ai Seqdec ameqḍan, jerreb ad t-tesqedceḍ .com Aseqdec neɣ asnerni i yimal

12.5 Tineqḍiwin n temnaḍt / Ameẓlu n temnaḍt

  • Yettusem s waṭas: ccTLD (tamna tadiganit + asideg adigan)
  • Isefk-d daɣen isefka nniḍen am tansa tadiganit, uṭṭun n usawal, taɣult n umahil, atg“

13. Tarrayt n ufran n yisemdayen: amaynut ma yeddu akka, ur yettwaɣliḍ ara

Tamezwarut: sbadu “azrag n usuq” inek”

  • Xeddem kan yiwen wakal kan: kecchem deg ubrid agejdan n ccTLD
  • Aṭas n tmura/Amaḍal: kecem ar abrid amezwaru n gTLD

Tikkelt tis snat: Sbadu “asemḍan n tmusni”

  • Tamenṭ n usenqed afellayen (axelleṣ/azenziɣ s internet/tedrimt).com neɣ tazwart i ccTLD n tmnaḍt
  • Talast alemmas deg tlimant (agbur/ifecka/aseknu): yezmer ad ttwafren usuffeɣ n taɣult neɣ .io/.ai

Tis kraḍt: sbadu “talɣa tagraɣlant”

Ma tebɣiḍ aṭas n tutlayin/tamnaḍin, fren d ayen yellan deg kraḍ-a n wanawen-agi d izwaren

  • Aṭas n yismal ccTLDexample.de
  • Adday anaddun gTLDde.example.com
  • Akaramddan gTLDexample.com/de/
    yerna Isemliyen GoogleAsezmel n tmentelt n useggem d usenqed n useqdac

Tamezwarut tis ukuẓ: Selken tilisa n usekles ccTLD

  • Wali ɣer usebter unṣib n yilugan n usekles n ccTLD akken ad tafeḍ “tilla tadiganit/tiwtilin n tmagit”
  • WIPO Taffa n yisefka n ccTLDYezmer ad d-yili d inekcum i unasiḥer ar isemlen unṣiben n ccTLD yiwen yiwen

Amecwar wis semmus: eg anekcum amestaɛfi n usekles الدفاعي“

Ma drus, ḥseb:

  • Tuccḍiwin n tira i yettwassnen
  • Iseggasen i yettwasnen.com/.net/Aseffix adigan)
    Err-d akk n ismawen n taɣult ur nelli d agejdan s 301 ɣer yisem agejdan, iwakken ad tettwasqedceḍ ur tufriq ara yerna ur tili ara tcabiht

14. Tuccḍiwin yettwassnen: iɣeblan i d-yecceḍ umaynut deg yisemdan n 90%

  1. Tettem dakken imi azwir yezmer ad yernu uselkim SEO مباشرة“Di tmnaḍin, ccTLD d ameskan uqbiḥ, maca asebded amatu yezga yebna ɣef ugbur d yisekkilen n tɣara, yerna taɣult tamatut tezmer daɣen ad tesbadu tamurt s tarrayin tiberranin.
  2. Asmel n tutlayin kan s uwur urmid awurman: Google yezmer ur d-yeṭṭef ara ilugan n tmeskalt, asebter unṣib yessenqam ad tesqedcem URL yemgaraden akked hreflang atg.
  3. Aṭas n tigtin n tmura, deg tazwara ttazznen aṭas n ccTLD: Aṭas n useqdec n yiswiren (agbur, alugen, tatiknulujit, tamhalit)
  4. Ulac i yettwasneqden i usakyed n ccTLD: Ur tezmireḍ ara ad t-taɣeḍ, ur tezmireḍ ara ad t-tjedded, asenfel n tmlellit yeɛkel, ula d allal n tseglut n tmurt ilaq
  5. Seqdec asmel agejdan n usensel s udmawen iraren aṭas: Asexser n uselket yezmer ad yili ugar aṭas ɣef “lexṣaṣ n yismawen n taɣult i ttwaḥeṛṛzen”

15 ifazen ifazen n ufran

Seqdec suffixe i weqqren laman d ukkuz n usiweḍ (s lexṣas .com neɣ ccTLD amurad), sinna seqdec tasudest tagraɣlant (akaram adday/taddayt n taɣult + hreflang) akken ad tesfru tutlayin d tmura meṛṛa

Tameṭṭut n usirem

Q1: Nek dduɣ ɣer yiseqdacen n umaḍal merra, ilaq-iyi ad yili .com?

Mačči d “ilaq”, maca di tagnit tamagnut d afran n yisem agejdan ara k-yerrun talwit. Ma ur tezmireḍ ara ad tawiḍ ayen yelhan .comneɣ tzemreḍ ad tesqedceḍ ula d gTLD amaynut iwulmen .ai/.io atg., maca ilaq ad tεeqleḍ belli nitni ttbanen ugar am taɣulin timatutin, yessefk ad tesqedceḍ tarrayin tifrurin i wesefrek n tmura d tutlayin.

Q2: Ma xedmeɣ kan i yiwen umurr, is ccTLD yif akk?

Seg uswir n “wasideg ussnan”, ccTLD d aɣezfan aṭas; maca Google Yennaf-d daɣen belli ccTLD yezmer ad yesɛu isriyen iqquren, yerna yezmer kan ad yerr ɣer yiwen umḍiq, akked belli tasqift d usnulfu n lqaeida sεan ayen iɛlayen ugar.
Ma yella ad tezwireḍ deg yimal.com + Akaram n tkarḍiwin tickin yezmer ad yili d afessas s waṭas tikwal.

Q3: .ai/.io/.tv d tismawin n tmurt n taɣult? Ad isseḥbes aselmed amadu n umaḍal?

Aṭas degsen, seg tama n tatiknikt, d ccTLD, maca Google ad yesqedc kra degsen amzun d gTLD (tebdart tecudդ .ai/.io/.tv/.me/.co atg. yezmer ad ibeddel).
Ihi, ugarent akk amzun dendaleqen .com: ur k-ittɛawan ara s wudem amezwaru ad tesbedd-d “tamurt kra”, mazal tesriḍ hreflang, agbur adigan akked isekkilen n unermis d yimulɣa-nniḍen.

Q4: Acu i d-ttwasnen s waṭas n tmuɣliwin n URL i yisemlilen s waṭas n tutlayin?

Google yefka-dKraḍ n tewsatin tagejdanin(Aqacac n tmurt / addaw n taɣult / akaram adday) syin d bder pros/cons; ma tebɣiḍ ad tessexsiḍ azal n usefrek, akaram adday d ameɣru; ma tebɣiḍ asmel amezli, addaw n taɣult neɣ ccTLD fessus ad yettufren.
Akken yebɣu yili, ayen ixussen d: seqdec URL yemgaraden i yal tutlayt/tamnaḍt, sakin creḍ akken iwata s hreflang.

Q5: Amek ara walɣeɣ ma yella isem n taɣult n yiwen ummur yezmer ad yettusekles, u d acu i yellan d tiwtilin?

Wali ɣer usebter n tsertit tunṣibt n usekles n ccTLD-a. Tzemreḍ daɣen ad tesqedceḍ WIPO n Taffa n yisefka n ccTLDD amezwaru, mmiɣ tettuɣal ɣer isemlen unṣiben n yal ccTLD iwakken ad twaliḍ talqayin n usekles d yisallen ɣef tmusniwin n umgired.