Isem n taɣult yezmer ad yettwali am yisem kan, maca ad yesɛu aṭas n usemdu di teɣzi: tazmert n uktili n tmacahut, tafelsit, amḍan n usiti SEO, aẓrag n yimayl, amsedday gar tmura, akked daɣen tuttriwin n usenfel-ik deg yimal.
I yisem n taɣult TLD, ayen i tferneḍ mačči d “tagarra”, maca d:Anekcum n unekcum, isemdayen n ssuq, tilisa n umṣada, ayla n tebzimt。
Aḍris-agi yesdukel .com / .net / ismawen n taɣult n tmurt-ik (ccTLD) deg yiwet n tmuɣli n ufran, akken ad tizmireḍ ad tferneḍ s tɣawla ilmend n ssuq afran ur tettnadameḍ ara ɣer zdat
1. Gzem d acu yellan umsezwer (TLD) deg tidet: mačči kan i d-iban yelhan, maca d tamlilt
Isem n taɣult yebna ɣef sin n yiferdisen:
- Isem agejdan: amedya
example - Taggara n yisem المجال: amedya
.com、.net、.de、.cn
Tamezwarut ur d-ttwaseqdec ara kan i “ma yelha neɣ ala”. Ad taznen i yesseqdacen d yimseddayen n unadi kra n “tegzi tamezwartut”:
- D asmel web yugaren d amatu di umaḍal (amedya
.com、.net) neɣ ugar ɣer tmurt tayeḍ amedya (.de、.jp)? - D ayen i useqdec n tkebbwanit/neɣ n umgired n usuddes (ɣas ma deg tidet iɣerfan gar-asen ttwexxren s waṭas)?
- Ma ad yili useqdac ad yefk ttamen s wudem amezwer i uzwir-agi mi ara t-id-yewali (ladɣa deg usatal n tnezzut taliktrunit, uxelles, neɣ tuqqna)?
- Ahat n yiminin n unadi ad t-id-yesɛu d “tamult tusdidt n usideg amurak”?
Google 在“Asmel s waṭas n tutlayin/tamnaḍin”Yettwaseb-d s wudem waziɣ deg umnir:Iɣallen n taɣult tigejdanin n tmurt (ccTLD) qqnent ɣer tmurt tusligt, u ttakent i yiseqdacen d yimsnuda n unadi izen afellay n usideg n tmurt; ma yella d gTLD (am .com, .org atg.), ma yebɣa ad yessezdeɣ tamurt talɣut, ilaq ad yessexdem tarrayin-nniḍen akken ad yini s telqayt i Google.
2. Kra n tewsatin tigejdanin n yisemawen n taɣult: gTLD, ccTLD, gTLD timezdiyin
A. gTLD (taɣulin tigejdanin timatutin)
Amedyan៖.com、.net、.org、.edu、.gov 等
Anaw n taɣulin-aUr yeqqin ara ɣer tmura tusbiḍind aqerru i tmerkantiyin d iseqdacen yettwafehmen ar umadal merra neɣ aṭas n tmura.Google daγen .com、.org、.edu、.gov ttwaḥesben d imedyaten n gTLD.
B. ccTLD (taɣult n usuqel taɣelnawt n tmurt/tamnaḍt)
Amedyan៖.de(Alman),.cn(China),.jp(Japan),.uknniḍen
accTLD yettusexleḍ akked tmurt/tamnaḍt, deg umata yezmer ad yesnerni aṭas “tamahilt n usideg”. n IANA Root Zone DatabaseAzadur n taffa n uzwir yezmer TLD i tella deg-sen d yisfuyla n wanaw (generic/country-code), d yiwen seg imnenniyen ifazen mliḥ n tebdart.
C. TLD n usum amatu (ttbanen amzun d timnaḍin, maca deg Google ttwasqedcen s umata am “amatu”)
Amedyan៖.eu、.asia
Google Yella-d s wudem ibanen: iruḥen-a n taggara “iccudden ɣer temnaḍin tirakalin” yettwaqbelent daɣen am yismawen n taɣult imatutiyen, am ... .com 或 .org。
3. Taqsiḍt i yellan d tazwert: Google ad iḥseb daɣen kra n yiṛañen i yettbanen amzun d ismawen n taɣult n tmura d taɣulin timatutin
Aya ttuɣal d azegzaw i yimezwaru nniḍen ad yeɣli deg-s: kra n yimezga ɣer taggara deg tama n ttiknikt d ccTLD (ismawen n taɣult n tmurt/tamnaḍt), maca deg useqdec n yal ass uɣalen am taɣulin timatutin (“imezga n taɣult/anamek”), yerna Google ad ten-yessefrak amzun d gTLD.
Google yefka yiwen deg isemliyen unṣibenTabdert, yerna ad d-yini belli “vanity ccTLD”-a (ttwaqedcen s waṭas d iṭṭijilen ugar n umata) ad ttḥesben d gTLD, gar-asen:.ai、.io、.tv、.me、.co atg. (tabdart yezmer ad tbeddel).
Aya d yebɣan ad yini:
- Kecceḍ iwọn
.aiUr yemmal ara belli kečč tettargeteḍ imseqdacen n Anguilla s usideg amur n tmurt“ - Kecceḍ iwọn
.ioUr yemmal ara belli keçč tesbeddeḍ tamurt ɣer “British Indian Ocean Territory” - Seg tama n tmnaḍin n SEO, yettban amzun d more
.com(Ma tebɣiḍ ad tsebdeḍ tamurt, ilaq daɣen ad tesqedceḍ isamalen am hreflang/agbur adigan/timesɣin tiɣermanin)
4. “5 n yisteqsiyen” i wefren n uzwir: mi tekkseḍ-asen tiririt, ad tafeḍ d acu ara tferneḍ
Tzemreḍ ad teḥseb tafrant n umedya d asteqsi n ufran s waṭas n uselhu. Err-d qbel ɣef 5 n yisteqsiyen-agi:
Usteqsi 1: Isuq-ik d “yiwen n tmurt” agejdan, neɣ “aṭas n tmura/amaḍal”?
- Akken yiwen d agejdan: acca n top-level domain n tmurt yezmer ad yili d ayen iwulmen s waṭas (amedya, ma d tladna d ssuq agejdan)
.de) - Aṭas n tmura/amaḍal: TLD agi amezwaru
.comYezga d tiririt amezwer, neɣ gTLD + tamsukt n ikaramenexample.com/de/)
Google yefka deg umnir n usinternationalay i “taɣult n tmurt vs taɣult taddayt vs akaram adday” ayen yelhan d wayen ur nelhi ara៖
- Taɣult n umaḍal
example.deLqima-is d asbadu n usideg n teɣzi tettban akken iwata, maca lxesla-s d belli yugar deg wazal, yesra talɣut tanalasit i yellan d tasemmawt, yezmer ad yili usraḥ n usekles uqsiḥ u ur yezmir ara ad yeseḍfer ala yiwen n tmurt. - Akaram n ddaw
example.com/de/) Yifes-it deg usefrek, maca aseqdac ur yezmir ara ad yefhem srid asebter si tazwara, yerna “abraz n isemlen yuɛer ugar”.
Ugur 2: Deg umgired-ik, ayaḍ n “temna” meqqer neɣ ala?
- Taṣenɛa n ttqen tin ameqran(Azenziɣ, aẓref, aṭṭib, B2B s wazal n tnezzut afellay, yesra aseqqdec/axdem): Asemmad yugar tamezwarut akk tazmert
.comccTLD adigan yettekcem s tɣellist - Ttamen s wazal ameẓẓyan(Amahil-ik/inem, isenfaṛen yeldin, isemlen n ugbur): Ttwaqbalent ugar tsuffiɣin timaynutin/tisuffiɣin n taɣult
Usteqsi 3: Tastratijit n tbrand inek d “tbrand d tazwart” neɣ “taggayt/awal agejdan d tazwart”?
- Tazwart tazwart n lmarka: Fren ayen i d-ittwasqedcen s waṭas u yettwamen s waṭas deg yisem n tagara (suffix)
.comneɣ tccTLD n tmurt asaḍas), iwakken isem n tmeṛka ad yili d asaḍas n usisen - Taggayt d tazwara: Yezmer ad d-tesbedd timenta n taɣult (am
.shop、.blog、.storeatg. maca yessefk ad tettwaqbel seg yiseqdacen akked uselken n ubeddel n yisɣalen ɣef yizri ogologo
Ugur 4: Ttwasirem ad txedmem lqem s waṭas n tutlayin/waṭas n tmura?
Ma tebɣiḍ a tgeḍ aṭas n tutlayin d tuget n temnaḍin, Google yessefhem ad tesqedceḍ “URL yemgarraden”Semgired ileqman n tutlayin, sakin sseqdec hreflang neɣ tacreḍt n usmel, iwakken ur ttḍemneḍ ara kan ɣef ubeddel awurman s cookie/tutlayt n iminig ara yeǧǧen lqfaṛ ur yeṭṭaf ara akk ileqman
Aya ad iɛekkes s umḍiq nniḍen tasertit-ik n yiseffixen:
- Lqem n wumuɣ n waṭas n tmura: ccTLD (
example.de、example.frAmeqqran n ufhim, maca azeṭṭa d usefrak qḍen - D akken ad yili ugar n talwit: yiwen
.comS umatar n tmura/tutlayin s ukaramexample.com/de/、example.com/fr/)
Ugur 5: Tesɛiḍ issefkaten n usekles adigan/neɣ tilisa n umṣada?
Kra n ccTLD sɛɛan asriḍ n tella tamnaḍt/neɣ issefk n tmagitGoogle Yerna daɣen belli “kra n tmura sɛant i wid i yesseqdacen ccTLD, ilaq ad tẓreḍ aya uqbel”.
Ma yella tebɣiḍ ad tesneqdeḍ s usatel tasertit n usekles n yisem n taɣult n yiwen umɣer, WHOIS, imekanizmen n usefru n yimennuɣen, atg., WIPO tettak-d Taffa n yisefka n ccTLD, tzemreḍ ad truḥeḍ ɣer isemlen unṣiben n yal ccTLD i wakken ad twaliḍ ugar ilugan.
5. com: acimi yella d “tiririt tamezwarut n umaḍal”?
S wawal afessas:
.comMačči d aseffix i yellan d uqwiran s waṭas deg tama tatiknikt, maca d netta i d-Aqbayli ameqqran n useqdacn taggara.
Melmi ara yellan d acu i ilaq ad tferneḍ .com?
- Tseddeḍ i yiseqdacen n umaḍal, neɣ ahat deg yimal ad teffeɣ ɣer berra
- Txeḍmeḍ deg ecommerce/aɛlaḍ/abunumi/anekcem n unagraw (asɣal n laman d ameqqran)
- Tebɣiḍ ad sekcmen iseqdacen s wudem ameẓyan seg tikkelt tamezwarut“
- Tebɣiḍ ad ilin iḥubb-iten yimedyaten d yimdukal ad kelsen-ik u ad qqnen ɣur-k ugar
.Tixxut n .com deg tilawt (ayen i yessefham ugar i yimaynutan)
- Aswir uktar afessas n usegzi“: Ur tesrid ara ad teslemded aseqdac “wagi daɣen d isem n taɣult ameslaw”
- Tuṭṭfa n tuccḍiwin n usekcem i d-yeḥwan“: Aṭas n yiseqdacen, s lexṣas, ad ɛerḍen
.com - Asiɣez n tnefsit n tmerka iugaren tanemlayt: Seg ublug ar tnezzut taliktrunit ar SaaS, kulc deg umkan-is
- Yelha akken ad yili d tansa tagejdit n yimayl:
[email protected]Yugar deg-s usemres di teywalt n tnezzut
.Tixuṣa n tidet n .com
- Isem yelhan ttwaṭṭfen aṭas, ismawen n taɣult wezzilen uqiren ad ttwafen
- Tikwal ilaq ad tḥemleḍ kra n tesqaq deg yisem agejdan (s usezwi n uzwir/d deffir neɣ s usnulfu n wawalen)
Taggrayt: Ma yella ur tessineḍ ara acu ara tferneḍ, yerna tmikta tmuddu-k lǧiha,.com Yezga d afran n yisem agejdan ara iqqimen d amenked mliḥ (s umata ma yella i d-yettunefk i umaḍal akk). Wagi mačči d “timuzɣa tamensayt ur tesɛi ara azal”, maca d “asader n usxeddem n yimir uzzin ɣef wakud ogologo”.
6. net: d izemreḍ ad tferneḍ? Melmi ara tferneḍ?
.net Deg uzray, ttwasqed ar ugar ɣer lqaɛda n yizeḍwan d tmeslayt, maca tura yessuffeɣ aṭas. Deg tilawt,.net Yettban-d s waṭas deg:
.comMa ulac-it, d amsefrak- Tamɣiwant tatiknulujit, isenfaren n ifecka
- Kra n tkebbwan someḍen
.netAsekkes n tazmert neɣ anekcum n umeẓlu n uẓeṭṭa“
Anwa i yezmer ad tferneḍ .net d isem agejdan n taɣult?
- Tzemreḍ yakan isem n tmarca, u tlhelaḥ
.comUr d yezmir ara ad ttwawi neɣ ssuma-is aṭas - Amahil-ik ttuɣalent s waṭas ar “imeẓla n tetiknulujit / imeẓla n uẓeṭṭa / ifecka”, iseqdacen ur ttnadin ara aṭas ɣef usemmad n taggara
- Tebɣiḍ ad tiliḍ d armad deg usiwel n tramit (amedya, ad tasebded aṭas isem ummid n taɣult deg uskan neɣ deg yimesli)
Melmi i ur yettwasiwel ara?
- Asensu n usfari, adrim, akked uxelles: yessefk ad tesnuseḍ s umata “aɛewwiq d war ttamen n useqdac”
- Tettkaleḍ deg uselkin s umeslay srid di lqaɛa:
.comAsekles amezwer yefhem ugar
Awelleh
Ma yella tesqedceḍ .net Seqdec asunage amezwaru, ger-d akked wid i t-ttnazen .com(Ma yella) eg aserwes, neɣ xerṣum rr-d .com ttwaḥsab d iɣewwaren n tmerkant i izemren ad ttwaseɣsen deg yimal
7. Asun n unnar n tmnaḍt-a (ccTLD) : tazmert-is tagejdit d “tamunant tadigant akked asidgen adigan”, ma d tamenza-is d “lfayda n usemmiḍ n usnerni”
Azal agejdan n ccTLD s sin kan, maca sin-a drus ur llin ara:
- Asider s tuqqna taɣelnawtAseqdac ad yefhem amseqdac belli ttwajehḍ ɣer tmurt/tamnaḍt-agi
- Tamawt n usigna n tjerrumt uzmir:对Amsedday n unadiI wakken, ccTLD d tamseɣrut taɣesant i yebnan belli asebter yebɣa yiwen n tmurt
Tasemlit n usagraw n GoogleHattta tella ccTLD gar yisigna igejdanen n “asbadu n temnaḍt ta yebɣan”, u tenna s wudem ubriz: ccTLD teqqen ɣer tmurt taluft, tettak i yiseqdacen akked imuturen n unadi yiwen “nniya tamurtant” iǧehden.
7.1 Tignatin timsirin i yemṣadan i useqdec n ccTLD
- Tettexdem kan kan i yiwen n tmurt kan (amedya kan taɣzint n Almanya)
- Tesriḍ ttiqalin n laman adigan (e-commerce adigan, tfinansit adigan, azref adigan, klinik, aselmed)
- Ameglud-ik yettwassdukel aṭas d usenfaṛ amadan (taḥanut/imeẓla n tmnaḍt)
- Asefrek n tḥeqqanit tamnaḍt-inik (“taḥeqqanit tamnaḍt”, am umedyaz amḍan aṭas n tmurt neɣ asdukkel amnaḍan)
7.2 Ttawilat ne ccTLD d yixuṣṣan-is i tzemmar d yixataren
Google 在 Asmekti n URLDi tmell-d s wudem araṛad:
- Lxessas n ccTLD gebrent:Yugar ugar (yerna izmer ad yili d ameẓẓyan deg wayen yellan), yesra ugar n tmeẓriyin, yezmer ad yesɛu issefkaten ccTLD iqesḥen, yerna yezmer kan ad ysaḍef yiwen n tmurt.
S wawal-nniḍen, ma yella deg yimal tebɣiḍ ad tesneɣleḍ ar 5 tmura, aseqdec n 5 ccTLD yezmer ad yebɣu anect-a:
- 5 n usmel ismalen n web/tamṣalt taɣessaḍt
- 5 n tsertasin n tsasa/ tusertit n tbaḍnit
- 5 n tegrumin n SEO/d amgired n ugraw n ugbur
- Ugar n uselḥu n tketturin n umtawi n tmerkantin
7.3 Ttqeyyud n usekles n ccTLD: ilaq ad tesneqdeḍ aya s uqbel
Kra n ccTLD zemren ma yili:
- Takebbanit n tmurt/Tansa n tmurt/Anermas n tmurt
- Azamul adigan neɣ asefrak uslig uzzig
- tarrayin tusdidin n umsalan neɣ tiwtilin niḍen
Asmekti n Google“Kra kra tmura sɣurent aseqdac n ccTLD”; WIPO tettak-d taffa n isefka n ccTLD i wakken ad truḥeḍ srid ɣer telɣut tunṣibt n yal ccTLD, ad tesneqdeḍ ittifaqen n usekles, WHOIS, ADR (afrayen n umgired amlellay) atg.
8. Ma yella tebɣiḍ ad tesneflulḍ “asmel amadu”: dayen ccTLD yif .com s tidet?
Aṭas n yimdanen s lḥes-nsen amenzu ḥesben:
“Xedmeɣ ssuq alemman, ilaq-iyi ara example.de; Ma d Fransa, ilaq ad example.fr。”
Di tilawt, talɣa n umiḍan agraɣlan i yettwafkan s waṭas u i yeshel ugar d:
- Yiwen n taɣult tagejdant (d asaḍen)
.com) - Seqdec isebdan n tmura/tutlayin s umatar neɣ s taɣult taddayt
example.com/de/Addad anadaw- 或
de.example.com(ddumen anaddaw)
Google 在Tasemlit tunṣibtYefka-d aserwes awadem.
- Taɣult taddayt
de.example.com): Ifeasy ad yettusefrek, d iseqdacen n uqeddac-nniḍen daɣen ifessus, maca aseqdac ur yezmir ara ad yefhem seg tmuɣli tamenzut ma d tutlayt neɣ d tamurt; - Akaram n ddaw
example.com/de/): Isehl ad ttusefked, s ussis n usefked meẓẓiy, maca yezmer daɣen aseqdac ur yettɛassen ara srid anda yella, yerna beṭṭu n usmel yugar deg usexṣer. - Iγewwaren URL
?loc=de): Ur yettwaṣa ara.
Deg wakud-nni, Google yessefk ad yeddu s useqdec n tutlayin usgiggen/temsura usgiggenURL yemgarradenyerna hreflang neɣ s usmel n usmel, iwakken ur tettekkiḍ ara ɣef ussenqed awurman n tutlayt/tamnaḍt kan ara yeǧǧ Google ur yettaf ara akk ileqman
Taggrayt
- Ma yella kan ttzuzumt ɣer waṭas n tmura, maca tabrandit d unagraw n ugbur tebɣam ad ten-sefrkem s usdukel: .com + ikaramen addayen + hreflang d tifrara tafellayt i yettwasqedcen aṭas.
- Ma yella deg yal tamurt tella “tanejmaɛt tilellit, aseddu tilelli, ameẓlu tilelli akked umeẓlu n umeɣnas n yimsaɣen tilelli”: d asmi ara yili yelha ugar ad tesqedcem tasudest n yismal s ccTLD n yal tamurt.
9. Imedlayen n yismad amzun d lɛaliyen: .ai / .io / .tv / .me / .co — d acu i d-ttḥesben?
Ad twaliḍ aṭas n yifarisen n ttiknulujit i yettwasqedcen s .ai、.io, Amasnulfuy n ugbur .tv, Aseqdec udmawan .med tikebbaniyin n usnulfu .co。
Tafyirt i yellan d taqbaylit deg-s d:
Aṭas seg wigi s tama n tatiknikt ttilin d ccTLD, maca Google Yezmer ad ten-iḥes d gTLD (taɣult tamatut).
Taggayin Google n “ccTLD i yettwasqedcen amzun d gTLD” gebden:.ai、.io、.tv、.me、.co Rǧut (tabdart yezmer ad tbeddel).
Tessemres yis-sen akcam-nsen
- Yesshel uqbel isem awezlan n taɣult بسهولة
- Yesɛa timinigen n taɣult
.ai= AI,.io= Ifarisen n uneflay) - Yettban d ufran u tatrart ugar“
Ayen ara txedmeḍ deg-s
- Aḥric n yiseqdacen yeḥder akka zemren ur ssinen ara (ladɣa di uselkim/tijara talektrunit)
- Kra n yisemlawen zemren ad ilin ɣlayen ugar neɣ ad bedlen deg usellek n usmider (ilmend n tsart n usmider/amsekles)
- Mazal yessefk ad tesqedceḍ isfukan am ugbur, tutlayt, tafrant, talɣut n unermis, hreflang d yisekkilen nniden i uswaḍ ɣer temnaḍt (aya ur yemgarad ara d uswaḍ ɣer tmurt tertentu)
10. Asuf amatu amaynut (new gTLD): .shop / .store / .blog / .app / .dev … yezmer ad ttwaseqdec?
Yezmer, u deg waṭas n tegnatin yezmer aṭas, ladɣa mi ara .com Mi ara tettawiḍ ara isem yelhan.
Maca ilaq ad tefhmeḍ “tilawt tasudstit” i yellan deffir-s:
gTLD amaynut d aḥric seg unagraw n yisniles i teddem ICANN, yerna ad ikemmel ad yessiɣzef u ad yettnerni. ICANN dAsebter n usenfar n gTLD amaynutYessegza-d d akken asenfar-a yebɣa ad yessnerni DNS, yerna yessefru-d talɣut ɣef usfaylu n usuter d-iteddun akked yisallen-nniḍen.
I wakken ara d-yeffeɣ di uswir i d-yettwasran ara yesɛu azal i yimezwura, maca d ayagi:
- Asnerni d awezɣi d ameɣruṛan?(Kra n yisekkilen n tagarra aseggas amezwaru d ixes, asleqqem d aɣlay)
- Kra isemalen-agi d ismawen n taɣla n usudum“Itawi s uswir n wazal ad yeqqim aṭas n wakud d aɛlayen
- Aseqdac ma yessen usemmad-agiIsekcem asiti d liman
- Tebɣiḍ ad txelles aṭas n useggas i “isem agejdan ameẓẓyan”
Taggrayt
Ma tgaḍeḍ asmel n ugbur/asmel n ifecka/asebgen n ufaris n usenker, gTLD amaynut yezmer s waṭas ad ak-yefk isem n taɣult awezlan.
Ma ttxedmeḍ di tnezzut taliktrunit/tasrart/adrim, zger-d s tazwart ad tḍemneḍ liman u ad tesnuleḍ azal n yiḥulfan n ususru.com/Aseqdac ccTLD yezmer ad yili d amɣun ugar
11. “Asider n tmurt” ur iɛeqqel ara kan ɣef yiḍrisen n tagara: Google yettwali agraw n yisekkilen
Aya d ameqqran aṭas, ladɣa mi tferneḍ .com 或 .ai mi ara yilin deg wanaw n taɣult tamatut.
Google yessegza-d belli ad yesseqdec ddeqs n yisumar i wakken ad yefren imsefliden n yisaḍen, gar-asen:
- ccTLD (tamacahut tqeṛḥant)
hreflang- Adig n IP n uqeddac (mačči d ameggay, acku CDN/asnefteɣ yezmer ad yeɛeddi gar tmura)
- Tamawin nniḍenTansa/tiliɣri tadigant, tutlayt d tedrimt tidigantin, iseɣwan n usmel adigan, akked Business Profile d wayen-nniḍen
akken Google yenna-t s wudem n wazal: Ur teṭṭaf ara amek ara tesqedceḍ asenqed awurman n yemgirden s IP i usader n temnaḍin, acku Googlebot di tegduda yettjemmaɛ-d seg Marikan, yezmer ur yettaweḍ ara i meṛṛa yemgirden; seqdec hreflang, tarrayin i d-ibanen am URL ilelli.
Awelleh
Asezɣel d “tamettut tamezwarut” kan. Iwakken ad tesneqdeḍ asnas n tmurt akken iwata, ilaq ad tessefruḍ tutlayt, tanfalit, isallen n unermes, taɣult n usiweḍ/umeẓlu, daɣen ad tesgeḍ hreflang akken iwata.
12. Ilmend n tewsit n usmel, ad ak-muddeɣ isumar i tferkit n tmerna i tzemreḍ ad ten-tessneɣ srid
Wagi d tigejdit i yellan d taneflit ugar: sserwes-it ɣer wanaw n umahil-ik, sakin fren srid.
12.1 Ablug udmawan / Asmel n ugbur
- Amenyif mbụen:
.com(Afecku n usiweḍ) - Afuran:
.blog、.me(Ugar n udmawen n umdan/neɣ n ugbur, maca ilaq ad nettwali aswir n tissin n yimsefliden) - Ur yettusemḥ ara: Asuffeg amaynut ur yettwasnen ara s waṭas i usmel agejdan (ala ma yella imsefliden-ik d usligen aṭas)
12.2 Asmel n usmel n tnezzut (taseknawt n tkebbanit / B2B)
- Amecwaṛ aγelsan:
.comAsefru - Amahil adigan: ccTLD adigan (amedya,
.de、.frD isehlen ad tebnuḍ laman amurdan d usali anida telliḍ - Asewzel deg waṭas n tmura:
.com+ Akaramad anaddaw/Aɣerbaz anaddaw + hreflang (asefrek ammas yettusenqeḍa s lexṣas)
12.3 Asmel n uznuzu (tamhelt/Asefrek)
- Tamezwarut meṛṛa: Ttbut d usenqes n ukyis
- Azenz n ddunit tamaṭṭut:
.com(Aɛmmim ugar) - Yella i yiwen n tmurt kan: ccTLD adigan (tamukrist n tmurt ifazen)
- Seqdec s leɛqel: Asefk “yettwacebḥen” ma yella d taɣult tagejdant (ala ma yella tacreḍt-ik teǧhed aṭas)
12.4 SaaS / ifecka n uneflay
- Usnan u yezmer:
.com、.io、.aiTamawt.io/.aiAm Google yerna am taɣult tamatut) - Awelleh: Ma yella tesseqdaceḍ
.io/.aiSeqdec ameqḍan, jerreb ad t-tesqedceḍ.comAseqdec neɣ asnerni i yimal
12.5 Tineqḍiwin n temnaḍt / Ameẓlu n temnaḍt
- Yettusem s waṭas: ccTLD (tamna tadiganit + asideg adigan)
- Isefk-d daɣen isefka nniḍen am tansa tadiganit, uṭṭun n usawal, taɣult n umahil, atg“
13. Tarrayt n ufran n yisemdayen: amaynut ma yeddu akka, ur yettwaɣliḍ ara
Tamezwarut: sbadu “azrag n usuq” inek”
- Xeddem kan yiwen wakal kan: kecchem deg ubrid agejdan n ccTLD
- Aṭas n tmura/Amaḍal: kecem ar abrid amezwaru n gTLD
Tikkelt tis snat: Sbadu “asemḍan n tmusni”
- Tamenṭ n usenqed afellayen (axelleṣ/azenziɣ s internet/tedrimt)
.comneɣ tazwart i ccTLD n tmnaḍt - Talast alemmas deg tlimant (agbur/ifecka/aseknu): yezmer ad ttwafren usuffeɣ n taɣult neɣ
.io/.ai等
Tis kraḍt: sbadu “talɣa tagraɣlant”
Ma tebɣiḍ aṭas n tutlayin/tamnaḍin, fren d ayen yellan deg kraḍ-a n wanawen-agi d izwaren
- Aṭas n yismal ccTLD
example.de) - Adday anaddun gTLD
de.example.com) - Akaramddan gTLD
example.com/de/)
yerna Isemliyen GoogleAsezmel n tmentelt n useggem d usenqed n useqdac
Tamezwarut tis ukuẓ: Selken tilisa n usekles ccTLD
- Wali ɣer usebter unṣib n yilugan n usekles n ccTLD akken ad tafeḍ “tilla tadiganit/tiwtilin n tmagit”
- WIPO Taffa n yisefka n ccTLDYezmer ad d-yili d inekcum i unasiḥer ar isemlen unṣiben n ccTLD yiwen yiwen
Amecwar wis semmus: eg anekcum amestaɛfi n usekles الدفاعي“
Ma drus, ḥseb:
- Tuccḍiwin n tira i yettwassnen
- Iseggasen i yettwasnen
.com/.net/Aseffix adigan)
Err-d akk n ismawen n taɣult ur nelli d agejdan s 301 ɣer yisem agejdan, iwakken ad tettwasqedceḍ ur tufriq ara yerna ur tili ara tcabiht
14. Tuccḍiwin yettwassnen: iɣeblan i d-yecceḍ umaynut deg yisemdan n 90%
- Tettem dakken imi azwir yezmer ad yernu uselkim SEO مباشرة“Di tmnaḍin, ccTLD d ameskan uqbiḥ, maca asebded amatu yezga yebna ɣef ugbur d yisekkilen n tɣara, yerna taɣult tamatut tezmer daɣen ad tesbadu tamurt s tarrayin tiberranin.
- Asmel n tutlayin kan s uwur urmid awurman: Google yezmer ur d-yeṭṭef ara ilugan n tmeskalt, asebter unṣib yessenqam ad tesqedcem URL yemgaraden akked hreflang atg.
- Aṭas n tigtin n tmura, deg tazwara ttazznen aṭas n ccTLD: Aṭas n useqdec n yiswiren (agbur, alugen, tatiknulujit, tamhalit)
- Ulac i yettwasneqden i usakyed n ccTLD: Ur tezmireḍ ara ad t-taɣeḍ, ur tezmireḍ ara ad t-tjedded, asenfel n tmlellit yeɛkel, ula d allal n tseglut n tmurt ilaq
- Seqdec asmel agejdan n usensel s udmawen iraren aṭas: Asexser n uselket yezmer ad yili ugar aṭas ɣef “lexṣaṣ n yismawen n taɣult i ttwaḥeṛṛzen”
15 ifazen ifazen n ufran
Seqdec suffixe i weqqren laman d ukkuz n usiweḍ (s lexṣas .com neɣ ccTLD amurad), sinna seqdec tasudest tagraɣlant (akaram adday/taddayt n taɣult + hreflang) akken ad tesfru tutlayin d tmura meṛṛa
Tameṭṭut n usirem
Q1: Nek dduɣ ɣer yiseqdacen n umaḍal merra, ilaq-iyi ad yili .com?
Mačči d “ilaq”, maca di tagnit tamagnut d afran n yisem agejdan ara k-yerrun talwit. Ma ur tezmireḍ ara ad tawiḍ ayen yelhan .comneɣ tzemreḍ ad tesqedceḍ ula d gTLD amaynut iwulmen .ai/.io atg., maca ilaq ad tεeqleḍ belli nitni ttbanen ugar am taɣulin timatutin, yessefk ad tesqedceḍ tarrayin tifrurin i wesefrek n tmura d tutlayin.
Q2: Ma xedmeɣ kan i yiwen umurr, is ccTLD yif akk?
Seg uswir n “wasideg ussnan”, ccTLD d aɣezfan aṭas; maca Google Yennaf-d daɣen belli ccTLD yezmer ad yesɛu isriyen iqquren, yerna yezmer kan ad yerr ɣer yiwen umḍiq, akked belli tasqift d usnulfu n lqaeida sεan ayen iɛlayen ugar.
Ma yella ad tezwireḍ deg yimal.com + Akaram n tkarḍiwin tickin yezmer ad yili d afessas s waṭas tikwal.
Q3: .ai/.io/.tv d tismawin n tmurt n taɣult? Ad isseḥbes aselmed amadu n umaḍal?
Aṭas degsen, seg tama n tatiknikt, d ccTLD, maca Google ad yesqedc kra degsen amzun d gTLD (tebdart tecudդ .ai/.io/.tv/.me/.co atg. yezmer ad ibeddel).
Ihi, ugarent akk amzun dendaleqen .com: ur k-ittɛawan ara s wudem amezwaru ad tesbedd-d “tamurt kra”, mazal tesriḍ hreflang, agbur adigan akked isekkilen n unermis d yimulɣa-nniḍen.
Q4: Acu i d-ttwasnen s waṭas n tmuɣliwin n URL i yisemlilen s waṭas n tutlayin?
Google yefka-dKraḍ n tewsatin tagejdanin(Aqacac n tmurt / addaw n taɣult / akaram adday) syin d bder pros/cons; ma tebɣiḍ ad tessexsiḍ azal n usefrek, akaram adday d ameɣru; ma tebɣiḍ asmel amezli, addaw n taɣult neɣ ccTLD fessus ad yettufren.
Akken yebɣu yili, ayen ixussen d: seqdec URL yemgaraden i yal tutlayt/tamnaḍt, sakin creḍ akken iwata s hreflang.
Q5: Amek ara walɣeɣ ma yella isem n taɣult n yiwen ummur yezmer ad yettusekles, u d acu i yellan d tiwtilin?
Wali ɣer usebter n tsertit tunṣibt n usekles n ccTLD-a. Tzemreḍ daɣen ad tesqedceḍ WIPO n Taffa n yisefka n ccTLDD amezwaru, mmiɣ tettuɣal ɣer isemlen unṣiben n yal ccTLD iwakken ad twaliḍ talqayin n usekles d yisallen ɣef tmusniwin n umgired.